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Isis Nyong'o: InMobi Africa VP and MD receives two prestigious nominations in June

Posted on July 09, 2012
By Daryn Smith

During June the InMobi Vice President and Managing Director for Africa was nominated as one of Africa's most successful women by Forbes, and was also nominated by Kenya's Business Daily to their annual Top 40 under 40 awards. This is in addition to an earlier nomination in 2012 by the World Economic Forum to their Young Global Leader awards. Isis, has been working in the media and technology industries for over 10 years, and held previous positions at MyJobsEye, Google and MTV Networks Africa. After working at MTV, Isis joined InMobi, the world's largest independent mobile advertising network, to head up the Africa region. In Africa, InMobi has offices in Kenya and South Africa. When asked about her fascination with this industry, she said “I find media and tech to be the most exciting and challenging industries in Africa. This is where the level and speed of innovation is at its highest; when it comes to media, the continent is experiencing the same paradigm shift facing global media houses. They are grappling with how to engage with and monetize increasingly fragmented audiences who are consuming media through digital channels including mobile. Technology is an enabler for things to progress and move forward and it is inspiring to see the projects developers are working on in the technology hubs in Nairobi, Lagos and Cape Town. It is great that InMobi can play a pivotal part in monetizing many of these projects given how central mobile devices are for everyday life in Africa.

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