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InMobi crowned the Best Mobile Ad Network

Posted on November 30, 2012
By John Stoneman

After being voted the number one mobile ad network in Malaysiaand scooping three MMA Smarties in October for excellence in mobile advertising, we have been given yet another prestigious accolade! Yesterday evening was the seventh Mobile Entertainment awards held in London at the Royal Garden Hotel. The glitterati of mobile were out in force and the awards ceremony opened with a tribute to Gangnam Style, which included an appearance from our very own InMobian Charles McLeod. We were absolutely thrilled when we heard that we were shortlisted for the prestigious awards. So it comes as no surprise that there was a huge roar from the InMobi team when it was announced that for the second year in a row we were to be crowned the Best Mobile Ad Network. At five years old, the InMobi ad network has a global footprint covering 165 markets, reaching 40% of the world's smartphone users. We have 578 million global mobile users and reach over 25,000 sites and apps. In the UK we recently brought InMobi AudienceID to market. Utilising GSMA Mobile Media Metrics, InMobi has integrated its publisher database with ComScore data, allowing advertisers a mobile-first opportunity to target campaigns by vertical, demographic and audience. Our global advertising network provides mobile advertising solutions to all areas of the mobile ecosystem, including rich media ads at scale, insight based performance advertising and superior targeting capabilities through InMobi AudienceID. We work with developers to help them monetise their apps worldwide and increase their app user base through advertising on the InMobi network. We pride ourselves on being an innovative mobile technology and a one-stop destination for mobile advertising. Whether it's performance advertising or rich, immersive brand experiences, InMobi provides local expertise at global scale. The award winning temperature is still high in the InMobi office and I'm not referring to our offices in SEA. If 2012 is anything to go by, stay tuned for 2013.

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