22

April

Massive improvements to InMobi portal to deliver a superior ...

Introducing InMobi's All-New Developer Experience from InMobi on Vimeo. In the past, InMobi has empowered developers to understand their users deeply and take the most relevant actions, track conversions across multiple mobile marketing...

Posted on April 22, 2014
By Rangasayee Chandrasekaran

25

March

Building an app? How do you decide what App to build?

As we stand on the threshold of what many analysts are calling the “year of personalization,” it’s more important than ever to put the user — the individual — at the center of all you do. Unfortunately, the goal of ‘one-to-one m...

Posted on March 25, 2014
By Sohan Maheshwar

21

March

GDC Final Day : of Talks, Virtual Reality, and Creativity

GDC2014 drew to an end on a day that was lined with an impressive list of talks. The talks had a myriad list of topics to chose from. The topics covered everything from the technical aspects of gaming, tutorials, understanding gamer psychol...

Posted on March 21, 2014
By Sohan Maheshwar

20

March

Day 2 - Day of Indie Gaming

Day 02 was all about indie gaming at GDC. Every year, on the sidelines of the GDC, the Independent Games Festival (IGF) honours the best indie games across all platforms to encourage developers and small publishers. The winning games get a ...

Posted on March 20, 2014
By Sohan Maheshwar

19

March

Oculus, Goat Simulator and other fun stuff at GDC on Day 01

My watch must still be on Asia time since there is no way I could have spent 11 hours and 25 minutes at the Game Developers Conference in San Francisco!The expo began with a bang and witnessed the who’s who of the gaming industry arrive i...

Posted on March 19, 2014
By Sohan Maheshwar

18

March

Day 0 at GDC Expo - The Excitement is Palpable

We are counting down the hours to Game Developers Conference aka GDC 2014 and the excitement is palpable! In preparation for tomorrow and mostly just to get a sneak peek, we went down to the Moscone Center in San Francisco and took a look a...

Posted on March 18, 2014
By Sohan Maheshwar

17

March

Top Recommendations for Breaking into the American, Chinese ...

These following recommendations are from InMobi's Mobile Gaming Cross-Market Analysis report:Develop and market games specific to gamers of their target country: Mobile developers must understand the typical gaming consumers specific to eac...

Posted on March 17, 2014
By Emily Basileo

17

March

What Developers Can Learn from My Mobile Game Addiction

My name is Emily, and I’m addicted to mobile gaming. What started as an innocent time killer rapidly spiraled into an insatiable obsession. I found myself actually making time to play games, crafting creative ways to extend gameplay when ...

Posted on March 17, 2014
By Emily Basileo

06

March

Breaking the Magician’s Code

“Any sufficiently advanced technology is indistinguishable from magic.” – Arthur C Clarke. For people who aren’t aware of the inner workings of an ad network, user targeting can seem like magic. User targeting refers to advertisemen...

Posted on March 06, 2014
By Shringar Pangal

05

March

Putting Your Data Into Action

The market for mobile app analytics is crowded yet fragmented. Despite there being several different tools to help app developers capture key metrics and analyze user behavior, many solutions only focus on a single problem. The result is th...

Posted on March 05, 2014
By Ryan Goeden

24

October

App Spotlight: Wheels of Steel

App Spotlight is a new section on the InMobi blog where we feature mobile apps made by indie developers or small publishing houses. Write in to developer@inmobi.com to get your app featured! This is our first post.Wheels of Steel is a 3D tr...

Posted on October 24, 2013
By Sohan Maheshwar

17

October

App Spotlight: Get your app featured on the InMobi blog and ...

We at InMobi are excited to launch the App Spotlight program. We would like to feature your apps on our blog and on our developer-centric newsletter - APPetite which goes out to ~70k developers, publishers, investors and other industry fol...

Posted on October 17, 2013
By Sohan Maheshwar

27

August

Gamescom 2013

And so gamescom is over and members of the games industry have dispersed across the globe once again. This was InMobi's first foray (as an exhibitor) into this giant of gaming events so now that the dust has settled it's time to re-cap on e...

Posted on August 27, 2013
By Claire Owen

27

May

The million download question - quantity versus quality

Rovio Angry Birds crossed the 100-million download milestone in no time; Temple Run has registered over 100 million downloads and OMG POP Draw Something acquired 15 million users in two weeks, before Zynga bought them. The rapid and huge su...

Posted on May 27, 2013
By Sumit Kumar

17

May

App Marketing 101 : How to break into the top 25 on the App ...

As an app developer, you want to acquire users efficiently by optimizing marketing spends across different channels. This becomes even more important at the time of an app launch when the lifetime value of a new user is still unknown. It's ...

Posted on May 17, 2013
By Mahak Sharma

14

May

InMobi to the rescue: Optimizing Android Apps for Tablets

In our earlier blog post , we talked about 3 mistakes developers commonly make. Ad monetization on tablets can potentially jump 3-4 times when these mistakes are eliminated or rectified. In this blog we focus more specifically on Android ap...

Posted on May 14, 2013
By Mohan Narayanaswamy

28

April

Top 3 Mistakes Developers Make While Monetizing Their Tablet...

It is common knowledge that Tablets provide a much higher and superior monetizing opportunity when compared to smartphones. Since Tablets have more premium and high value users, if done right, Tablet-optimized apps can make 3-4x more money ...

Posted on April 28, 2013
By Shringar Pangal

25

April

Social Apps: Ride the global wave of NHN Line & more...

In 2012, Facebook & What's app dominated the social networking space on mobile devices, accounting for 85% of usage in North America and securing #1 position in most markets. However, in 2013, Asian Newbies such as Line and Kakao have r...

Posted on April 25, 2013
By Mahak Sharma

25

April

London Developer Party

Last night, Wednesday 24th April, saw London Grace Bar welcome some of the biggest names from the mobile app developer ecosystem through its doors for the first ever InMobi Developer Party. With 200 industry pros in attendance, the night pr...

Posted on April 25, 2013
By Claire Owen

12

April

InMobi Diagnostics - A new tool for developers to improve mo...

At InMobi we are constantly working on making it easy for our customers/partners to integrate faster and make life easier. We are very excited to share this with all of you (and as always look forward to your feedback and suggestions). Send...

Posted on April 12, 2013
By Rangasayee Chandrasekaran

21

March

Privacy as a Priority in Mobile Advertising

Privacy is always a priority topic for discussion in technology circles, and only the other week we saw Google summoned to appear before European data protection officials regarding their privacy policy. As InMobi has developed in size and ...

Posted on March 21, 2013
By Chris Davies

15

March

Massive improvement to InMobi monetization

This week, InMobi made a significant change to its core ad serving algorithms and data systems resulting in massive improvements in publisher eCPMs and advertiser ROI. Internally known as project Dark Knight, this change had been in the wor...

Posted on March 15, 2013
By Abhishek Bapna

24

January

HTML5 for mobile developers

Why HTML5 and why now?When it comes to touch-screen mobile devices, native applications have led the way in terms of performance, speed and tighter integration to specific platforms. Unbound by the need to conform to standards, native apps ...

Posted on January 24, 2013
By Santthosh Selvadurai

27

December

The future of mobile advertising is in your hands

There is no doubt that there has been a radical shift in 2012 with regards to mobile. In Australia, mobile consumption usage has reached a tipping point, with the rising penetration of smartphones and publishers and brands realising that in...

Posted on December 27, 2012
By Marc Fine

14

December

The new 'SMS' in smartphones

The first wave of Telco revenues was driven by text and voice. Thanks to shortened innovation cycles in the mobile eco-system, the revenue mix of Telco industry is now poised to change. Increase in usage of mobile devices to access Internet...

Posted on December 14, 2012
By Hari Ganapathy

10

December

Mobile Gaming in Taiwan : Transcending global barriers with ...

The 2012 Game App Developer Conference held last week in Taipei brought together over 250 attendees across mobile game developers, investors and other industry stakeholders to discuss some of the opportunities and challenges that the Taiwan...

Posted on December 10, 2012
By Arun Pattabhiraman

30

November

FAQs: InMobi Lifetime Value Platform

As part of this week's launch of InMobi Lifetime Value Platform, we hosted a webinar for a deep-dive into the product. The slides are available for download and viewing on Slideshare. Ready to get started? Sign up for our beta pro...

Posted on November 30, 2012
By Vishnu Shridhar

27

November

Announcing the launch of InMobi Lifetime Value Platform (InM...

The accelerating trend towards Appification of everything over the last few years has thrown an interesting wrench in the mobile ecosystem: On the one hand, cost of user acquisition is going through the roof while on the other hand, monetiz...

Posted on November 27, 2012
By Pratik Shah

26

November

Unleashing the Chinese dragon - Deep dive into the Chinese m...

Let China sleep, for when she awakes, she will shake the world. -Napoleon And indeed she has! Whether it is a change in the country's leadership, the $1.5 billion war-chest that Baidu, a home-grown tech behemoth is expected to unleash for...

Posted on November 26, 2012
By Shubha Pai

25

November

7 deadly mistakes of ads based app monetization

At InMobi, we work with thousands of developers across the globe and one question that we frequently receive from them is around how to make more money from ads. In this blog post, I would like to address that question, but in a slightly di...

Posted on November 25, 2012
By Vinay Uttamchandani

09

November

Mobile is a Brand Marketers' Dream

I am a fervent believer that mobile is today, and will be in the future, one of the strongest channels for true brand engagement, and I am talking TV-level top of the funnel break through the clutter brand engagement. (I also believe that m...

Posted on November 09, 2012
By Anne Frisbie

19

October

Mobile app development - a true global phenomenon. Deep dive...

I've often wondered how different mobile app developers in emerging markets like India are, from their peers in established markets like US and Europe. In a diverse country with a population of more than a billion, a scorching pace of telec...

Posted on October 19, 2012
By Shubha Pai

19

October

iOS 6 and How App Marketing is Affected

With the release of iOS 6 for Apple mobile devices, developers and ad networks are finding that they will need to implement a new strategy when developing and advertising their latest apps. This was apparent as reports trickled in about the...

Posted on October 19, 2012
By Ryan Merket

17

October

Behavioral Segmentation Basics for App Developers

Great Insights lead to great actions and when it comes to managing an app business, knowing what insights to look for matters the most as its easy to get overwhelmed by the abundance of datthat can be tracked or measured. In my previous pos...

Posted on October 17, 2012
By Arun Pattabhiraman

20

September

App Distribution - Why it makes sense to include alternative...

With low barriers to entering the app market for everyone, making a totally addictive game or an awesome app is not enough to guarantee success. Effective marketing to ensure maximum app discovery and promotion are both key to unlocking hig...

Posted on September 20, 2012
By Charles McLeod

20

September

De-mystifying Lifetime value - A simplified approach to appl...

Its not surprising that the traditional marketers favourite tool has eventually found its way into an app developers life sooner than expected and with good reason. Lets face it your app is your business and you want to measure, monitor and...

Posted on September 20, 2012
By Arun Pattabhiraman

18

September

Why you should be excited about InMobi Ad SDK 360 for iOS6 a...

Its here the season for OS updates! Apples iOS 6 announcement that accompanied the marketing launch of iPhone 5 on September 12th has generated plenty of excitement among developers, consumers as well as industry-watchers. By now, the updat...

Posted on September 18, 2012
By Vinay Uttamchandani

14

September

Why Developers Will Like The New WP8 Platform

Nokias launch of it flagship WP8 handsets, the Lumia 920 and 820 was an exciting piece of news not just for the Windows Mobile (WP) platform but also for developers who are looking to expand their mobile app business beyond Apples iOS and G...

Posted on September 14, 2012
By Sukamal Pegu

11

September

Cracking The Korea App Market

With an estimated 28M active iOS and Android devices, South Korea is one of the biggest and most attractive markets for app developers trying to gain a foothold in Asia. It also helps that it is the unofficial home of the Android ecosystem,...

Posted on September 11, 2012
By Sukamal Pegu

02

August

Cracking the Chinese app market

China! The word conjures up an interesting concoction of images:the Great Wall, Tai Chi, worlds manufacturing hub, burgeoning market of eager consumers an intriguing past and promising future. With more than 1 billion mobile subscribers, it...

Posted on August 02, 2012
By Arun Pattabhiraman

02

August

Does your app work the first time your user opens it?

Statistics show that 66 percent of newly developed mobile apps fail at launch. The only way to avoid as many failures is by testing the apps with human testers versus computerized/electronic testing. We want developers to be a success, that...

Posted on August 02, 2012
By Terence Eden

31

July

The Impact of Tablets on Device Usage in Australia

Tablet sales in Australia are growing exponentially by the end of this year, tablets are expected to reach nearly 40% of households. Consumers love their large screen sizes and user-friendly experiences, so these devices are already having ...

Posted on July 31, 2012
By Marc Fine

23

July

Global Telecom Testing

Does your app work the first time your user opens it? Statistics show that 66 percent of newly developed mobile apps fail at launch. The only way to avoid as many failures is by testing the apps with human testers versus computerized/electr...

Posted on July 23, 2012
By Terence Eden

09

July

App-solutely fantastic evening at AppCircus London

This is a guest blog by Claire Owen. London's silicon roundabout was awash with hopeful, if sightly nervous, app developers last Wednesday evening as we saw the finale of AppCircus London 2012! The concept behind the AppCircus roadshow is t...

Posted on July 09, 2012
By Terence Eden

01

July

Impact of the "Leap Second" on the InMobi Network

The leap second was a one second adjustment made to the atomic clock at 23:59:59 UT (just before 8pm ET). This caused havoc across the entire internet world and brought down several sites including - Reddit, FourSquare, Yelp, LinkedIn, Gawk...

Posted on July 01, 2012
By Team InMobi

29

June

InMobi offering for Marmalade Developers

Interested in monetizing your Marmalade App? Make money from your Marmalade app through the display of rich, targeted adverts from InMobi - the largest independent ad network. With over 10,000 app partners and thousands of global advertiser...

Posted on June 29, 2012
By Terence Eden

27

June

Joint research on Smartphone apps for education (Macromill X...

"A joint research on Smartphone apps for education (Macromill X InMobi)", 21 June. "Every second user feels educational apps are effective InMobi Japan and research firm Macromill conducted a joint research on Smartphone apps for learning. ...

Posted on June 27, 2012
By Kosuke Seto

25

June

InMobi Developer Meetup - London

We had a great time on Thursday welcoming developers into our new London office. We held our inaugural meetup on the topic of Location Based Services. There was a great turnout - and I want to thank everyone who came along - especially our ...

Posted on June 25, 2012
By Terence Eden

21

June

Can you achieve brand engagement on mobiles?

Can you build brand awareness and engagement on your mobile? If this sounds like a familiar question, that's because it is exactly the debate the marketing industry had around online advertising just over a decade ago. We've clearly resolve...

Posted on June 21, 2012
By Scott Polchleb

06

June

Over The Air 2012

The InMobi team had a brilliant time at OTA12 this year. As well as sponsoring the Saturday breakfast, we were also handing out our ever-popular bottle-opening iPhone cases. Thanks to everyone who came to our talk on Saturday morning - even...

Posted on June 06, 2012
By Terence Eden

02

May

How To Track Your App Campaigns

How do you know which ad network is working hardest for you? It's an important question. You're spending money on ad campaigns on multiple networks - which ones are driving the most downloads? Which are driving the cheapest way for you to a...

Posted on May 02, 2012
By Terence Eden

30

April

InMobi @ Apps For The High Street

I've just come back from a fantastic weekend hackathon - Apps For The High Street. 15 teams competing to produce useful apps for a range of London businesses. InMobi were there handing out jelly beans, $75 in free add spend, 10% bonuses fro...

Posted on April 30, 2012
By Terence Eden

16

April

New SDK for Android & iOS

It's here! Get started straight away - download the iOS SDK and download the Android SDK. As we mentioned previously, iOS app developers don't have to worry about the UDID related app rejection that Apple recently put into motion. InMobi Ad...

Posted on April 16, 2012
By Team InMobi

02

April

Goodbye UDID

The app world woke up a few days back with a scare when news about Apple going through with its UDID deprecation plan hit the industry. While this definitely has substantial effects on a lot of app developers and companies that provide serv...

Posted on April 02, 2012
By Shringar Pangal

02

April

Hackday at #foolsAPI

We had a great time at the #foolsAPI at The Hub. Huge thanks to our friends at Apigee, Vodafone, Pearson, and SoundCloud for showing off their APIs and helping people create some really innovative products. I spent the day giving out beer-b...

Posted on April 02, 2012
By Terence Eden

29

March

OMG! UDID WAT?

There's been a whole lot of Sturm und Drang around apps which uses the iPhone's UDID to track users. We're getting reports of Apple banning apps which access UDID - although there's nothing official yet. Frankly, it's well overdue. Users wa...

Posted on March 29, 2012
By Terence Eden

21

March

What's The Truth About Battery Usage of Mobile Advertis...

There have been a lot of extraordinary claims recently that mobile ads could use up to to 75% of your phone's battery. Well, extraordinary claims require extraordinary evidence. So - let's take a look at the original Microsoft research pape...

Posted on March 21, 2012
By Terence Eden

12

March

InMobi Developers at Mobile World Congress

We had an awesome time at the Mobile World Congress last week. We gave out loads of goodies - including our ever popular Beer Bottle Opening iPhone Case. If you've got an event that you want the InMobi Developer team to come to - let us...

Posted on March 12, 2012
By Terence Eden

24

February

CELL·SDK - Great Competition for Developers

We're teaming up with CELL·SDK to give developers some great prizes. CELL·SDK allows you to use C# to create applications on Android, iOS, and Windows Phone. It's a fast and easy way to create cross platform apps. CELL·...

Posted on February 24, 2012
By Terence Eden

23

February

InMobi + HTML5 = <3 && $

For a year or so now there's been a great deal of buzz around HTML5 and all the changes it will bring to the mobile web. And, to be fair, there's a great deal of truth to that. The spec introduces a whole host of new APIs and specifications...

Posted on February 23, 2012
By Team InMobi

20

February

Casual game devs - make money with Pocket Change

InMobi has teamed up with Pocket Change, an interesting new start up from the Bay Area. They have an SDK that allows developers to monetize their mobile games one quarter at a time, as if it was a coin operated arcade machine. We realize t...

Posted on February 20, 2012
By Jeremia Kimelman

15

February

Make Money with PhoneGap & InMobi

PhoneGap makes app creation easy You can code in your standard HTML, CSS and JavaScript (and don't forget some awesome device API hooks) instead of Objective-C or Java and build apps quickly. This is not just for building out prototypes or ...

Posted on February 15, 2012
By Team InMobi

31

January

Ten Ways Device Manufacturers Can Appeal to Android Develope...

The InMobi developer community is thousands of developers strong and represents billions and billions of ad impressions on our network. Over the past year and half I have met hundreds of mobile app developers from organizations of all sizes...

Posted on January 31, 2012
By Gregory Kennedy

15

December

Does It Make Economic Sense To Release a Free App?

One question I often get asked is if a developer can make more money from selling an app than from using advertising. I thought I'd step you through why advertising may be financially advantageous. Let's assume that you sell your app at 99 ...

Posted on December 15, 2011
By Terence Eden

12

December

Hello InMobi Developers!

Hey InMobi Developers! I'm really excited to join the Developer Evangelism team and work out of the North American office here in sunny San Mateo! I look forward to working together to ensure that the mobile developer community thrives and ...

Posted on December 12, 2011
By Jeremia Kimelman

03

November

Publishers and Developers, Here's Some Advice on Managi...

There are two really important things you have to do when adding adverts to your apps or sites. Don't piss off your users. Don't advertise your competitors. Luckily, InMobi gives you total control over the adverts that you display. Here'...

Posted on November 03, 2011
By Terence Eden

05

October

Steve Jobs we salute you!

I know I speak for everyone at InMobi when I say, "Steve Jobs we salute you!" You were one of the most inspiring and innovative leaders the tech world has ever seen. We're filled with sadness at the news of your passing. InMobi is an iFund ...

Posted on October 05, 2011
By Naveen Tewari

30

September

The Creative Revolution in Mobile: How to Capitalizing on th...

  Follow Us: #MMAF2011 Please join us at theMMA Forum London | 4-5 October, 2011   Rob Jonas VP & Managing Director Europe and Middle East InMobiThe Creative Revolution in Mobile: How to Capitalizing on the Immersive...

Posted on September 30, 2011
By Team InMobi

27

September

3 Tips for Successful Mobile Ad Campaigns

If you're new to advertising with InMobi, these tips from our campaign team, will help improve your campaign performance and prevent your from making costly mistakes. Start With Handset Targeting InMobi's handset targeting is the best place...

Posted on September 27, 2011
By Abhinav Gupta

21

September

Sonic & SEGA All-Stars Racing Reaches The Number One Slo...

The ChallengeTo celebrate the 20th anniversary of Sonic The Hedgehog, Sega released a brand new iOS game called Sonic & SEGA All-Stars Racing. Available for iPad, iPhone, and iPod Touch, the hit game features great track variety, critically...

Posted on September 21, 2011
By Team InMobi

14

September

Sneak Peek - InMobi Developer Wiki

I thought I'd give you all a sneak peek of what we've got coming up for developers. We realise that one of the most important parts of what we deliver to developers is documentation. Without good documentation, it's really hard to integrate...

Posted on September 14, 2011
By Terence Eden

25

August

HTML5 Mobile Rich Media Allows Advertisers To Go Beyond-The-...

Discussion around HTML5 continues to heat up. InMobi was recently quoted in this article from Mobile Marketer on the subject:HTML5 mobile rich media allows advertisers to go beyond-the-banner ad, said Gregory Kennedy, director of global mar...

Posted on August 25, 2011
By Gregory Kennedy

18

August

Track Your Apps' Sales, Mopapp Presents An Exclusive Of...

For a limited time, Mopapp presents and exclusive offer to all InMobi develoeprs. If you register now, you'll get four additional free months of the Professional Mopapp plan. Mopapp - a developer's tale from Marco Bellinaso on Vimeo. Foll...

Posted on August 18, 2011
By Gregory Kennedy

10

August

Twitter Dev Nest - Don't Forget The Rest of the World

Last week, the InMobi team (well... just me...) went to Twitter DevNest in London. It was great to meet so many interesting Twitter developers - and to hear on the interesting things they're doing. While there, I gave a presentation urging ...

Posted on August 10, 2011
By Terence Eden

27

July

Cross-Platform?

When it comes to developing apps, there's no doubt that you need to do more than just serve iPhone or Android. There are lots of different platforms and you need a way to target customers on each one. Research your customers' needs and prov...

Posted on July 27, 2011
By Terence Eden

22

July

Intel Drives Awareness and Increases Purchase Intent With In...

The ChallengeThe Intel Corporation is a global leader in technological innovation and is known for producing computer processors used in the majority of PCs and other devices sold in the world. For the launch of their new Intel CoreTM pro...

Posted on July 22, 2011
By Gregory Kennedy

21

July

Reducing Signalling Overhead in Your App and Website

The engineers at Nokia Seimens Networks have written an excellent article about the level of traffic signalling in mobile apps which use advertising.    Around the world, people pay varying amounts to access data. You can't assume...

Posted on July 21, 2011
By Terence Eden

05

July

Calling All Developers

My name is Terence Eden and I'm InMobi's new Developer Community Manager. If you're a developer, I want to hear from you: What you think InMobi could do better. What platforms you want us to target. How we can make life easier for you - es...

Posted on July 05, 2011
By Terence Eden

20

June

InMobi SDK Adaptors for AdWhirl

To help correct AdWhirl integration issues, our team has created new adaptors for developers who are using AdWhirl with InMobi. These new adaptors should fix all the integration problems for both Android and iOS. AdWhirl iOS SDK For iO...

Posted on June 20, 2011
By Gregory Kennedy

23

May

How to Integrate the InMobi Ad Network into Your iPhone App

  Thanks to the team over at Tapptics for producing this step-by-step InMobi SDK integration guide. We love it when people from the community get involved. Keep up the great work.

Posted on May 23, 2011
By Gregory Kennedy

09

May

New and Improved - InMobi's Economic Toolkit for App De...

LAST UPDATE 12.01.2011 Financial planning and developing ad sales projections is dry and boring topic, but no one would deny that it's also core aspect of building successful business. Because app developers and entrepreneurs tend to be bus...

Posted on May 09, 2011
By Gregory Kennedy

25

April

Free Tapptics Icon Set Download

The people at Tapptics were kind enough to provide us with a sample set of icons that are FREE for developers to download. The graphics come in a variety of formats which makes them ideal for use in any smartphone application. Download the...

Posted on April 25, 2011
By Gregory Kennedy

01

February

Thank You World Developers, The InMobi World Developer Fund ...

3 Billion impressions and six months later, the World Developer Fund is empty. As of January 31 2011, we officially closed the program. We view it as a huge success and hope the hundreds of developers around the world who participated feel ...

Posted on February 01, 2011
By Gregory Kennedy

24

January

The InMobi Network Versus The Google / Admob Network, How Do...

Last Friday, the friendly folks over at Admob released some very interesting databout their network size, growth and composition across the world. We took this datand dissected it in order to conduct comparison of the InMobi network versus ...

Posted on January 24, 2011
By Surag Patel

07

December

Get a 10% Deposit Bonus Through PeerFly From InMobi

We have put together a special offer for PeerFly community affiliates who want to work with InMobi. If you sign up for an account with InMobi we will add a 10% bonus for all PeerFly users. For more information about this offer please follow...

Posted on December 07, 2010
By Gregory Kennedy

10

November

Answers to Developer's Questions on Windows Phone 7

While here in Austin at 360iDev we actually received a number of questions from developers about monetization on the new Windows Phone 7 system. We passed along these questions to our contacts at Microsoft and have the following answers. 1....

Posted on November 10, 2010
By Gregory Kennedy

17

September

InMobi Included in Microsoft's Mobile Ad Exchange for W...

InMobi is proud to have been selected as one of four different ad networks who are working with Microsoft on the launch of their new Advertising SDK for Windows Phone 7 Apps. The new SDK will feature access to a real real-time, bidded mobil...

Posted on September 17, 2010
By Gregory Kennedy

26

August

Download Ashwani Kumar’s Silicon Valley Android Users Grou...

We want to thank everyone for showing up at the Silicon Valley Android Users Group last night. InMobi is very happy to be working with such an engaged and energized group. "Hey guys, it was great to share some learnings about the Android ma...

Posted on August 26, 2010
By Gregory Kennedy

24

June

Raising the Bar For Developers

Hopefully you've noticed all the InMobi news these past couple weeks. Very exciting times for sure.  Our US launch, a big article in Techcrunch, and finally our $2 Million World Developer Fund.  So far the response has been excell...

Posted on June 24, 2010
By James Lamberti

22

January

Haiti Still Needs Our Help! Text "Haiti" to 90999...

The InMobi community joined dozens of mobile industry companies across the world helping provide relief to the Haitian people. We launched a US campaign yesterday with a click to text call to action campaign running through our mobile ad ne...

Posted on January 22, 2010
By Team InMobi
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