More Indians are getting on the Internet bandwagon over the next 15 years than any other country, including China. As per a recent Goldman Sachs report, it is forecasted the Indian e-commerce market is poised for a 15X growth, contributin...
Here's an update from us that you won't see every day!
Umbrella Games is a collaboration between Belgian developer Sven Magnus' publishing house Mudloop and US based Mikael Tyrsen. Their games are very minimalist with a strong sense of f...
It’s not personal, or maybe it is.
I’ve spent more than a decade in
digital media. I’ve met amazing colleagues, made dear
friends, and am proud of what the industry has built.
It’s more because of what’s been happening.
A wise man once said the purpose of life is NOT to become MORE than you are but to become WHO YOU ARE meant to be. And if we were to put that in the corporate context briefly, it would mean we provide an environment where the best that is h...
Scott Falbo has created over 100 iOS apps over the past seven years. Scott
released iJuror in 2010 to help lawyers with jury selection. I interviewed Scott to understand how he thinks about monetization and user acquisition for iJuror....
With over 1.4 million apps in the App Store, every common search returns hundreds of apps. For example, searching "todo list" shows 1,952 results. But this does not mean the gold rush is over for indie app developers. It does mean indie ap...
The wave of programmatic buying on mobile is a bit like the giant Sequoia forest. It is fast growing, dense and always adding new branches. Everyone spending on mobile advertising today has a programmatic agenda. And yet, it is the story of...
Supply diversity, global scale, audience targeting and engaging formats. Plus the advantage of programmatic media buying. InMobi Exchange brings it all together.
We bring to you a current snapshot of our Video and Native supply specifica...
InMobi, the world’s most powerful mobile advertising platform, is advancing the world of mobile programmatic buying, by enabling video and native formats on the InMobi Exchange. This brings the world of rich, engaging and customer-centric...
We're meeting indie developers from around the world. Come talk to us about how we can help you address your problems. We recently hosted a bunch of events- from our I/O viewing party in San Francisco to our Arctic Evening roadshows in the ...
Our journey over the last three years in North America has been a fast moving race to the top. Our vision and potential as a company is finally being realized. North America is the epicenter of all things SoLoMo and we are proud to be one...
The world is already winning with Rewarded Video Ads, but this winning streak involves more than simply showing a rewarded ad. The meteoric rise of monetization with rewarded ads is backed by the measured science of ad placements, amongst ...
Rewarded video is the popular kid on the block - with visually immersive experiences and skyrocketing ROI. Deciding to use rewarded video is a no-brainer, but here are few key pointers to keep in mind to ensure you have a winning strategy....
“[An artist is].... one who is building things. Some with a brush. Some with a shovel. Some choose a pen” - Jackson Pollock
... and some choose pixels and a 5” glass screen.
Mobile ads aren’t just art. They showcase the wonderfu...
InMobi has had quite a unique journey over the last seven years. We have done the unthinkable by starting an Internet business outside the US and making it successful. We grew in the complete opposite direction of most technology companies ...
previous post, we spoke about the popular gaming concepts that rule the world. This time around we tackle the burgeoning non-gaming sector.
In the app world, user interests outside of gaming encompass a wide range of content in...
First impressions are everything. Or so someone said. In the world of mobile, this holds truer than anywhere else. With such a large plethora of mobile apps and websites competing for the user's’ share of mind and time - the 1st impressi...
When you are pitching a journalist to write about your mobile app, shorter emails perform better. But if your email should only be a few sentences, what’s the best way to share more information? Include a link to a press kit.
A press kit...
Marketers, don't stay silent this Mother's Day! With the third-biggest shopping event of the year coming up, read on to learn how you can connect with customers and make mothers all over the world happy - the perfect win-win.The Opportunity...
The research team at InMobi is excited to release their latest research report,
Brands on Mobile: Advertising Trends.
With mobile being accepted as the definitive medium to access consumers’ minds and wallets, Brands have begun a m...