Hace años todos teníamos una televisión en casa. Después un ordenador con acceso a Internet. Hoy por hoy, la cifras de usuarios de ‘smartphones’ hablan por sí mismas. Un trozo de tarta publicitaria que crece cada año y que el …

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All mobile ad networks are growing very fast. It would be impossible not to be growing very fast in an world that’s becoming majority smartphone in the core North American and European markets, as well as growing like gangbusters in …

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Das mobile Internet verdrängt TV in der Mediennutzung. Wer einen mobilen Internetzugang hat, verbringt damit mehr als ein Viertel seiner Mediennutzungszeit, wie eine Befragung von InMobi zeigt. Demnach entfallen 22 Prozent der Nutzungszeit von mobilen Internetnutzern auf das Medium TV. …

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Time spent watching TV has been overtaken by mobile media consumption amongst those who use the mobile Web, a new survey has found. Mobile ad network InMobi has revealed the results of a survey into the way that media is consumed on mobile devices. …

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Earlier today we saw a significant move fromMTV to launch a social mobile TV serviceand some research out from InMobi today underscores just why these kinds of moves are so important right now for TV companies: In its most recent quarterly …

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27 per cent v 22 per cent says new study. Mobile ad network InMobi has just published its Mobile Media Consumption Q4 2011 Survey, which questioned over 20,000 mobile consumers in 18 markets across all continents. It found that mobile …

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In its most recent quarterly report on mobile media consumption, InMobi surveyed some 20,000 consumers using both feature phones and smartphones across 18 different markets and found that they are, on average, spending 27 percent of their time on the mobile web, while they are only spending 22 percent of their time watching TV.

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InMobi is partnering with Opera Software to bring its mobile payment platform to the popular mobile web browser. SmartPay, InMobi’s global solution for payments and app monetisation, will be used in Opera’s mobile web browser, Opera Mini, which has 160 …

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InMobi, il più grande network indipendente sulla pubblicità, nella giornata di ieri ha pubblicato un nuovo report, riguardante il territorio Americano, sulle impression pubblicitarie generate dai dispositivi mobili. Da quanto emerge dallo studio, Apple iOS è salito da uno share …

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Part of the Mobile Design Certification Programme to spread the word about rich media mobile advertising. Sprout, bought last year by InMobi, describes the new project as a cloud based, enterprise-level, mobile creative toolset. It says the idea is to …

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Ask an expert what the mobile phone industry of the future looks like and you’ll get what seems to be a dystopian vision straight from the dark imagination of sci-fi. With the power to buy, sell and make decisions on …

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InMobi ha presentado su Informe sobre Perspectivas Móviles de octubre de 2010 a octubre de 2011. En el último año, el incremento de las impresiones de publicidad digital en Europa en el ámbito móvil ha sido del 358%, y si …

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Mobile browser company pays $26m and rising for UK and US firms. Opera is paying $18 million for Mobile Theory and $8 million for 4th Screen, but this could rise to $32 million and $6.5 million depending on performance. Interesting …

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As a taster of things to come, ad network InMobi has lifted the lid on a number of stats CEO Naveen Tewari will divulge at Mobile World Congress later in February.

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Mobile advertising company InMobi Pte. Ltd. is in its second avatar. It started in early 2007 in mobile search but after a short and dismal run, InMobi switched to the nascent business of mobile advertising.

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Takes 60-plus ad unit sizes and streamlines them to six. The trade association first unveiled its plans in December, and now says version 2.0 of its ad package is complete. The package makes it easier to create, buy and sell …

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InMobi, the global independent mobile advertising network, has made strategic moves to confirm its focus on the African continent.

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Mobile advertising network InMobi is eyeing significant growth in the Australian mobile market as it aims to ramp up its local presence.

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Bangalore and San Francisco-based mobile ad network company InMobi has rebranded itself by donning a new logo.

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