To create a campaign, perform the following steps:

1. Log in to your account at http://www.inmobi.com or click here.
2. Click the Advertiser tab.
3. Click Campaigns.
4. Click New Campaign.
5. Enter a campaign name for your campaign. Although this is not seen by users, it is a helpful reference to keep track of all of your campaigns.
6. Enter a campaign budget. This is the total budget you are assigning for this campaign.
7. Enter a daily budget. This is the budget you want this campaign to spend per day.
8. Enter the start date. This is the date you want the campaign to start running.
9. OPTIONAL: Enter the end date. This is the date you want this campaign to stop running.
10. Choose your campaign objectives. Based on the objective selected, we recommend using multiple options to engage with your customers.
    • Promote App – Use this when promoting a native mobile application (examples: iPhone, Android, Blackberry, or Symbian app).
    • Generate Leads – Use this for direct response campaigns that use a lead gen form sill, Click-to-Call, or Click-to-SMS.
    • Promote Content – Use this for promoting mobile content such as a wallpaper or ringtone, but not apps.
    • Drive Traffic – Use this for branding campaigns that drive users to a landing page with content.
    • Generate Awareness – Use this for branding campaigns where user response is not required.
    • Others – Use this when combining options.
11. You can enter a campaign description for your own reference (this is not seen by users).
12. Click Save and Create Ad Group to move on to create ad groups or click Save to save your changes.