The first step in using InMobi Ad Tracker is to register your application or mobile website on our platform. When registering your app or site, you will need to answer 3 questions:

1. What is the Market URL (app) or Website URL (mobile web) of the proposition you are advertising?
2. What are the goals (or objectives) of the campaign you would like to track? These could be anything from downloads, leads, registrations, purchases, and so on. You can also select multiple goals.
3. What are the advertising channels on which your campaign is running? We will be generating one tracking URL per channel in order to associate conversions to the right channels. You will need to use these tracking URLs as your landing page when setting up your campaign across channels.

Given here are step by step instructions.

• iOS and Android
• Mobile Web

iOS and Android

To register your application with InMobi Ad Tracker, perform the following steps:

1. Login to https://adtracker.inmobi.com.
2. Click Apps/Sites in the left navigation bar.
3. Click Create App/Site, in the Apps/Sites page.
4. In the Create App/Site page, select the Property Type.
5. In the URL to Track field, enter your app’s market URL.
6. In the Property Name field, enter a name for your app.
7. In the Image URL field, enter the URL to the image that you want as an icon for your app.
8. In the Set Ad Networks section, select multiple predefined ad networks from the drop-down list, or create custom ad networks by clicking Create Networks in the drop-down list.
9. Click Create App/Site after completing all the above necessary steps.

After you have registered your application with InMobi Ad Tracker, you are only two steps away from tracking your mobile conversions:

• Step 2 – Integrate the InMobi Ad Tracker SDK.
• Step 3 – Generate one tracking URL per advertising channel. Use these tracking URLs as the Landing Pages of the respective campaigns.

Mobile Web

To register your mobile website with InMobi Ad Tracker, perform the following steps:

1. Login to https://adtracker.inmobi.com.
2. Click Apps/Sites in the left navigation bar.
3. Click Create App/Site, in the Apps/Sites page.
4. In the Create App/Site page, select the Property Type.
5. In the URL to Track field, enter your mobile website’s URL.
6. In the Property Name field, enter a name for your site.
7. In the Image URL field, enter the URL to the image that you want as an icon for your site.
8. In the Define Goals section, select multiple predefined goals to add them to your site, or create custom goals by entering the goal name and clicking Add Goal.
9. In the Set Ad Networks section, select multiple predefined ad networks from the drop-down list, or create custom ad networks by clicking Create Networks in the drop-down list.
10. Click Create App/Site after completing all the above necessary steps.

After you have registered your website with InMobi Ad Tracker, you will be provided with JavaScript tags and tracking URLs. You are only two steps away from tracking your mobile conversions:

• Step 2 – Integrate the InMobi Ad Tracker JavaScript or image pixel tags.
• Step 3 – Generate one tracking URL per advertising channel. Use these tracking URLs as the Landing Pages of the respective campaigns.