Tuning the garbage collector settings is a favourite pastime of many site reliability engineering teams as sub-optimal settings result in awkward response time behaviours. The first rule of trying to tune anything is to try and understand the existing behaviour of systems before tinkering
around with it. More
Garbage collection ergonomics in the JVM
Garbage collection ergonomics in the JVM
Tuning the garbage collector settings is a favourite pastime of many site reliability engineering teams as sub-optimal settings result in awkward response time behaviours. The first rule of trying to tune anything is to try and understand the existing behaviour of systems before tinkering around with it. Trying to be data driven when it comes to performance tuning also requires us to demonstrate correlation between the dependent variable (some perf related metric) and an independent variable (the value that we are trying to tinker). We shall now look the example from one of systems to uncover the complexities of undertaking such an activity.
Tuning the garbage collector settings is a favourite pastime of many site reliability engineering teams as sub-optimal settings result in awkward response time behaviours. The first rule of trying to tune anything is to try and understand the existing behaviour of systems before tinkering
around with it. More
Introducing InMobi Reflections
We’ve decided to share more about the great technology and insights we develop here at InMobi. To do this we are launching a series of blog posts that provide a behind-the-scenes look at some of our efforts to tackle the challenges of creating a world-class ad network. More
Introducing InMobi Reflections
When technology works people don’t think about how it works, they focus on its use and enjoy the experience. However, there are some of us who wonder what goes on behind the scenes; how the “feats of magic” are performed and what is required to provide state-of-the-art technology experiences.
We’ve decided to share more about the great technology and insights we develop here at InMobi. To do this we are launching a series of blog posts that provide a behind-the-scenes look at some of our efforts to tackle the challenges of creating a world-class ad network. More
What it Takes to Win in the Chinese App Market
At InMobi, we recently concluded a research survey to understand consumer behavior in China around app usage & discovery and compared the results with the US market. More
What it Takes to Win in the Chinese App Market
Is China a lucrative market for app developers?
At InMobi, we recently concluded a research survey to understand consumer behavior in China around app usage & discovery and compared the results with the US market. More
InMobi Insights: How do moviegoers in Korea use their smartphones?
The Insights team at InMobi is excited to share the results of the recently conducted Movie Goers study in Korea. More
InMobi Insights: How do moviegoers in Korea use their smartphones?
The Insights team at InMobi is excited to share the results of the recently conducted Movie Goers study in Korea.
The Insights team at InMobi is excited to share the results of the recently conducted Movie Goers study in Korea. More
The million download question – quantity versus quality
The rapid and huge success of these games has led to the launch of new or extended titles that have changed the fortunes of many studios overnight. More
The million download question – quantity versus quality
Rovio’s Angry Birds crossed the 100-million download milestone in no time; Temple Run has registered over 100 million downloads and OMG POP’s Draw Something acquired 15 million users in two weeks, before Zynga bought them. The rapid and huge success of these games has led to the launch of new or extended titles that have changed the fortunes of many studios overnight.
The rapid and huge success of these games has led to the launch of new or extended titles that have changed the fortunes of many studios overnight. More
Multi-Screening: The Who, What, and When for Marketers
Increasingly, TV viewers are engaging with visual content across a variety of screens such as smartphones and tablets, leading to the phenomenon of the multi-screen viewing experience. More
Multi-Screening: The Who, What, and When for Marketers
All signs point to mobile technology contributing to the evolving ways in which people interact with the television viewing experience, both in terms of programming and ads.
Increasingly, TV viewers are engaging with visual content across a variety of screens such as smartphones and tablets, leading to the phenomenon of the multi-screen viewing experience. More
App Discovery & Download behavior: Why developers can no longer ignore China
It is evident that the competition for the world’s most lucrative mobile app market is getting fiercer by the day. While the US had long established itself as the de-facto market developers look to for superior monetization opportunities, it is becoming clear now that its burgeoning alter ego from the Far East – China, can no longer be ignored.InMobi’s recently concluded developer research reveals that app usage and download behavior in China is now comparable to that in the US and in fact, on several counts, fares better. More
App Discovery & Download behavior: Why developers can no longer ignore China
It is evident that the competition for the world’s most lucrative mobile app market is getting fiercer by the day. While the US had long established itself as the de-facto market developers look to for superior monetization opportunities, it is becoming clear now that its burgeoning alter ego from the Far East – China, can no longer be ignored. Last year, China was declared as the world leader in iOS and Android device activations and more recently, it broke a new world record in smartphone penetration by surpassing the total number of 321 million mobile phones active in the US. By the end of 2013, China’s smartphone market is expected to be twice the size of the US market with over 500 million smartphones.
It is evident that the competition for the world’s most lucrative mobile app market is getting fiercer by the day. While the US had long established itself as the de-facto market developers look to for superior monetization opportunities, it is becoming clear now that its burgeoning alter ego from the Far East – China, can no longer be ignored.InMobi’s recently concluded developer research reveals that app usage and download behavior in China is now comparable to that in the US and in fact, on several counts, fares better. More
App Marketing 101 : How to break into the top 25 on the App Store?
As an app developer, you want to acquire users efficiently by optimizing marketing spends across different channels. This becomes even more important at the time of an app launch when the lifetime value of a new user is still unknown. It’s too early to determine an agreeable CPI to drive installs and thereby justify the marketing budget needed for user acquisition. Given that early users of the app are the most valuable, it is imperative that you optimize your marketing mix appropriately to maximize organic downloads. Given app store rankings are a crucial metric to monitor and influence downloads during the early stages, what does it really take to break into the top 25 ranks on the App Store ? More
App Marketing 101 : How to break into the top 25 on the App Store?
As an app developer, you want to acquire users efficiently by optimizing marketing spends across different channels. This becomes even more important at the time of an app launch when the lifetime value of a new user is still unknown. It’s too early to determine an agreeable CPI to drive installs and thereby justify the marketing budget needed for user acquisition. Given that early users of the app are the most valuable, it is imperative that you optimize your marketing mix appropriately to maximize organic downloads.
As an app developer, you want to acquire users efficiently by optimizing marketing spends across different channels. This becomes even more important at the time of an app launch when the lifetime value of a new user is still unknown. It’s too early to determine an agreeable CPI to drive installs and thereby justify the marketing budget needed for user acquisition. Given that early users of the app are the most valuable, it is imperative that you optimize your marketing mix appropriately to maximize organic downloads. Given app store rankings are a crucial metric to monitor and influence downloads during the early stages, what does it really take to break into the top 25 ranks on the App Store ? More
GMIC 2013レポート：モバイル業界が一同に
5月7-8日に北京で開催されたGMIC（グローバル・モバイル・インターネット・カンファレンス）の規模は、実際に来場した人にしかわからないかもしれません。業界関係者をはじめ10,000人以上が来場しました。前日の6日にVIPディナーが催され、カンファレンスがスタート。 More
GMIC 2013レポート：モバイル業界が一同に
この記事は、Bikash Chowdhuryが投稿した記事を日本語化しています。
5月7-8日に北京で開催されたGMIC（グローバル・モバイル・インターネット・カンファレンス）の規模は、実際に来場した人にしかわからないかもしれません。業界関係者をはじめ10,000人以上が来場しました。前日の6日にVIPディナーが催され、カンファレンスがスタート。 More
New, feature-rich SDK 370 now available for Android
The emphasis on developer tools at Google I/O 2013 is a clear indication that technology companies are again shifting their focus from users to developers. At InMobi, developers have always been our prime focus and the new Android Ads SDK … More
New, feature-rich SDK 370 now available for Android
The emphasis on developer tools at Google I/O 2013 is a clear indication that technology companies are again shifting their focus from users to developers. At InMobi, developers have always been our prime focus and the new Android Ads SDK 370 is just another example of this.
The emphasis on developer tools at Google I/O 2013 is a clear indication that technology companies are again shifting their focus from users to developers. At InMobi, developers have always been our prime focus and the new Android Ads SDK … More
