In the recent study conducted by InMobi, it was found that mobile media influences purchasing decisions of Kenyan consumers more than any other media including traditional media such as TV, Newspapers and radio. More
Monthly Archives February 2012
Mobile impacts Kenyan’s purchasing decisions most
Mobile impacts Kenyan’s purchasing decisions most
In the recent study conducted by InMobi, it was found that mobile media influences purchasing decisions of Kenyan consumers more than any other media including traditional media such as TV, Newspapers and radio. More
InMobi Releases First Wave of Mobile Media Consumption Q4 Survey – Global Results
The research team at InMobi is keeping busy as ever and we’re excited to have released our latest series of research reports dubbed the Mobile Media Consumption research yesterday at Mobile World Congress. This report is the first of a series to cover 18 countries on an on-going basis to keep abreast of how mobile devices have changed the way we consume media. More
InMobi Releases First Wave of Mobile Media Consumption Q4 Survey – Global Results
The research team at InMobi is keeping busy as ever and we’re excited to have released our latest series of research reports dubbed the Mobile Media Consumption research yesterday at Mobile World Congress. This report is the first of a series to cover 18 countries on an on-going basis to keep abreast of how mobile devices have changed the way we consume media. More
InMobi is going to MWC
With Mobile World Congress just around the corner, the InMobi team are putting the final touches on their plans and getting their bags packed for the week long event. Our booth is up. This year InMobi is setting up its … More
InMobi is going to MWC
With Mobile World Congress just around the corner, the InMobi team are putting the final touches on their plans and getting their bags packed for the week long event. Our booth is up. This year InMobi is setting up its … More
Measuring Mobile Usage during the Super Bowl
People are using mobile to consume media, now more than ever. Even while they watch big-ticket, live events such as the Super Bowl. InMobi conducted a Super Bowl survey that shows consumers were highly engaged with mobile during the game. … More
Measuring Mobile Usage during the Super Bowl
People are using mobile to consume media, now more than ever. Even while they watch big-ticket, live events such as the Super Bowl. InMobi conducted a Super Bowl survey that shows consumers were highly engaged with mobile during the game. … More
InMobi Hack Day
The 24 hour hackathon has begun and the InMobi offices are buzzing with excitement and energy along with some really loud rock music. More
InMobi Hack Day
The 24 hour hackathon has begun and the InMobi offices are buzzing with excitement and energy along with some really loud rock music. More
Developers’ Guide to MWC
A quick guide to surviving MWC More
Developers’ Guide to MWC
A quick guide to surviving MWC More
Mobile Wins in Super Bowl XLVI Mobile Consumption Study: Nearly 40% Use Mobile In Response to Game Time TV Ads
InMobi’s Super Bowl survey shows viewers were highly engaged on their mobile devices during the game, proving mobile advertising plays a critical role in an effective Super Bowl advertising strategy. More
Mobile Wins in Super Bowl XLVI Mobile Consumption Study: Nearly 40% Use Mobile In Response to Game Time TV Ads
InMobi’s Super Bowl survey shows viewers were highly engaged on their mobile devices during the game, proving mobile advertising plays a critical role in an effective Super Bowl advertising strategy. More
Super Bowl XLVI Polar Bears are more popular than than Elton, Betty and FlavaFlave
Between bites of pita chips with hummus and swigs of beer, we released a survey to the InMobi network to capture mobile users’ behavior during the Super Bowl – the biggest U.S. advertising day of the year. More
Super Bowl XLVI Polar Bears are more popular than than Elton, Betty and FlavaFlave
Between bites of pita chips with hummus and swigs of beer, we released a survey to the InMobi network to capture mobile users’ behavior during the Super Bowl – the biggest U.S. advertising day of the year. More
