In the recent study conducted by InMobi, it was found that mobile media influences purchasing decisions of Kenyan consumers more than any other media including traditional media such as TV, Newspapers and radio. More
Monthly Archives February 2012
Mobile impacts Kenyan’s purchasing decisions most
Mobile impacts Kenyan’s purchasing decisions most
In the recent study conducted by InMobi, it was found that mobile media influences purchasing decisions of Kenyan consumers more than any other media including traditional media such as TV, Newspapers and radio.
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InMobi Releases First Wave of Mobile Media Consumption Q4 Survey – Global Results
The research team at InMobi is keeping busy as ever and we’re excited to have released our latest series of research reports dubbed the Mobile Media Consumption research yesterday at Mobile World Congress. This report is the first of a series to cover 18 countries on an on-going basis to keep abreast of how mobile devices have changed the way we consume media. More
InMobi Releases First Wave of Mobile Media Consumption Q4 Survey – Global Results
The research team at InMobi is keeping busy as ever and we’re excited to have released our latest series of research reports dubbed the Mobile Media Consumption research yesterday at Mobile World Congress. This report is the first of a series to cover 18 countries on an on-going basis to keep abreast of how mobile devices have changed the way we consume media. The research focuses on consumers who use mobile web services, either through a browser or application and includes all types of mobile devices (smartphone, advanced phones, tablets, etc.) This research series will provide an on-going view of details including: media consumption by channel, time of use, activities conducted via mobile, mobile’s impact on purchase decisions, etc.
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CELL·SDK – Great Competition for Developers
CELL·SDK allows you to use C# to create applications on Android, iOS, and Windows Phone. It’s a fast and easy way to create cross platform apps. CELL·SDK has a huge range of features which we think Developers will love.
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CELL·SDK – Great Competition for Developers
We’re teaming up with CELL·SDK to give developers some great prizes.
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InMobi is going to MWC
With Mobile World Congress just around the corner, the InMobi team are putting the final touches on their plans and getting their bags packed for the week long event. Our booth is up. This year InMobi is setting up its … More
InMobi is going to MWC
With Mobile World Congress just around the corner, the InMobi team are putting the final touches on their plans and getting their bags packed for the week long event.
Read More 
InMobi + HTML5 = <3 && $
For a year or so now there’s been a great deal of buzz around HTML5 and all the changes it will bring to the mobile web. And, to be fair, there’s a great deal of truth to that. The spec introduces a whole host of new APIs and specifications that are geared towards the kind of applications we all have been building in recent years. More specifically, this means easier geolocation, storage, graphics and 3D rendering.
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InMobi + HTML5 = <3 && $
For a year or so now there’s been a great deal of buzz around HTML5 and all the changes it will bring to the mobile web. And, to be fair, there’s a great deal of truth to that. The spec introduces a whole host of new APIs and specifications that are geared towards the kind of applications we all have been building in recent years. More specifically, this means easier geolocation, storage, graphics and 3D rendering.
Read More
Casual game devs – make money with Pocket Change
InMobi has teamed up with Pocket Change, an interesting new start up from the Bay Area. They have an SDK that allows developers to monetize their mobile games one quarter at a time, as if it was a coin operated arcade machine. More
Casual game devs – make money with Pocket Change
InMobi has teamed up with Pocket Change, an interesting new start up from the Bay Area. They have an SDK that allows developers to monetize their mobile games one quarter at a time, as if it was a coin operated arcade machine.
Make Money with PhoneGap & InMobi
PhoneGap makes app creation easy. You can code in your standard HTML, CSS and JavaScript (and don’t forget some awesome device API hooks) instead of Objective-C or Java and build apps quickly.
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Make Money with PhoneGap & InMobi
PhoneGap makes app creation easy. You can code in your standard HTML, CSS and JavaScript (and don’t forget some awesome device API hooks) instead of Objective-C or Java and build apps quickly.
Read More 
Measuring Mobile Usage during the Super Bowl
People are using mobile to consume media, now more than ever. Even while they watch big-ticket, live events such as the Super Bowl. InMobi conducted a Super Bowl survey that shows consumers were highly engaged with mobile during the game. … More
Measuring Mobile Usage during the Super Bowl
People are using mobile to consume media, now more than ever. Even while they watch big-ticket, live events such as the Super Bowl. InMobi conducted a Super Bowl survey that shows consumers were highly engaged with mobile during the game. How exactly does mobile usage complement TV watching? To find out, we measured mobile usage throughout the game. This chart shows when during the game people were most likely to use their phones:
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InMobi Hack Day
The 24 hour hackathon has begun and the InMobi offices are buzzing with excitement and energy along with some really loud rock music. More
InMobi Hack Day
InMobi is dedicating 24 hours to creative genius and innovation. Its InMobi’s Hack Day across the globe, where all our folks will be wearing their “Ideas Hat” and hacking their way to our wall of fame.
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Developers’ Guide to MWC
A quick guide to surviving MWC More
