As penetration of smartphones, tablets, and other connected devices such as smart TV’s increases around the world, consumer behavior is shifting – but how does this impact developers? InMobi’s connected device research with Mobext uncovers key trends and the opportunities they create for developers. More
Monthly Archives July 2012
Connected Devices & Consumer Behavior: Insights for Developers
Connected Devices & Consumer Behavior: Insights for Developers
As penetration of smartphones, tablets, and other connected devices such as smart TV’s increases around the world, consumer behavior is shifting – but how does this impact developers? InMobi’s connected device research with Mobext uncovers key trends and the opportunities they create for developers.
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Mobile, the perfect platform to deliver your brands content strategy
In the early 90’s many analysts predicted the demise of newspapers and magazines due to the Internet, but this never happened; and luckily for publishers as the majority provided their content at no cost. Many people consume print media while … More
Mobile, the perfect platform to deliver your brands content strategy
In the early 90’s many analysts predicted the demise of newspapers and magazines due to the Internet, but this never happened; and luckily for publishers as the majority provided their content at no cost. Many people consume print media while relaxing and in between other commitments, so there was still a place for this type of media.
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Using mobile to influence South African shoppers
The inaugural Mobile Bytes events for South Africa recently took place in Johannesburg and Cape Town, at these events InMobi presented research conducted in South Africa, firstly on opportunities for telecommunications brands, and secondly how mobile influences South African shoppers. … More
Using mobile to influence South African shoppers
The inaugural Mobile Bytes events for South Africa recently took place in Johannesburg and Cape Town, at these events InMobi presented research conducted in South Africa, firstly on opportunities for telecommunications brands, and secondly how mobile influences South African shoppers.
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Will Mobile Augmented Reality kill QR Codes?
It is amazing how many Brand and Marketing Managers have had QR Codes placed on their collateral, sales tools and adverts, but have never actually used a QR code themselves. As part of a study conducted on consumers in South … More
Will Mobile Augmented Reality kill QR Codes?
It is amazing how many Brand and Marketing Managers have had QR Codes placed on their collateral, sales tools and adverts, but have never actually used a QR code themselves.
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Quarterly Mobile Insights Report released for Africa
InMobi’s regular Mobile Insights Report was released in late July that uncovers the statistics from the Ad Networks ad requests in the previous quarter (1 April to the end of June). Overall in Africa, ad requests from Smartphones grew by … More
Quarterly Mobile Insights Report released for Africa
InMobi’s regular Mobile Insights Report was released in late July that uncovers the statistics from the Ad Networks ad requests in the previous quarter (1 April to the end of June).
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The Impact of Tablets on Device Usage in Australia
Tablet sales in Australia are growing exponentially – by the end of this year, tablets are expected to reach nearly 40% of households. More
The Impact of Tablets on Device Usage in Australia
Tablet sales in Australia are growing exponentially – by the end of this year, tablets are expected to reach nearly 40% of households. Consumers love their large screen sizes and user-friendly experiences, so these devices are already having a huge impact on web usage. Results from Mobext and InMobi’s research study on Connected Devices in Australia reveal how increased tablet usage is impacting consumer behavior, and how usage of other devices is being impacted.
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Global Telecom Testing
Does your app work the first time your user opens it?
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The Current State of Mobile App Discovery
It’s no secret that the App industry is in a constant state of evolution. In the last year the growth of smart devices has exploded and, as a result, there are now more than one million active apps. More
The Current State of Mobile App Discovery
If you are attending Casual Connect next week in Seattle July 24-26, be sure to attend the lunch time panel “The Current State of Mobile App Discovery.” InMobi’s Kim Carlson will be speaking alongside our colleagues from Papaya Mobile, TapJoy, Google, Iddiction and SoftTech VC.
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Isis Nyong’o: InMobi Africa VP and MD receives two prestigious nominations in June
During June the InMobi Vice President and Managing Director for Africa was nominated as one of Africa’s most successful women by Forbes, and was also nominated by Kenya’s Business Daily to their annual Top 40 under 40 awards. This is in addition to an earlier nomination in 2012 by the World Economic Forum to their Young Global Leader awards. More
Isis Nyong’o: InMobi Africa VP and MD receives two prestigious nominations in June
During June the InMobi Vice President and Managing Director for Africa was nominated as one of Africa’s most successful women by Forbes, and was also nominated by Kenya’s Business Daily to their annual Top 40 under 40 awards. This is in addition to an earlier nomination in 2012 by the World Economic Forum to their Young Global Leader awards.
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App-solutely fantastic evening at AppCircus London
The winner most definitely doesn’t get it all at AppCircus with The British Red Cross and Boots Opticians apps both receiving the coveted “Honourable Mention”!
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App-solutely fantastic evening at AppCircus London
This is a guest blog by Claire Owen.
London’s silicon roundabout was awash with hopeful, if sightly nervous, app developers last Wednesday evening as we saw the finale of AppCircus London 2012!
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