Tag Archives: Australia

ad:tech Sydney Round Up

InMobi was invited to speak at ad:tech Sydney on the subject of ‘Implementing an Effective Mobile Advertising Strategy’. More

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ad:tech Sydney Round Up

InMobi was invited to speak at ad:tech Sydney on the subject of ‘Implementing an Effective Mobile Advertising Strategy’. I was fortunate enough to take the prized opening slot amongst four other panelists after the first keynote of the conference.

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Ad-Tech Sydney Attendees: Get $50 In Free Ad Spend

If you are attending Ad-Tech Sydney, please be sure to see Rob Marston speak on Wednesday, March 9 at 9:50am on the Achieving an Effective Mobile Strategy Panel. More

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Ad-Tech Sydney Attendees: Get $50 In Free Ad Spend

If you are attending Ad-Tech Sydney, please be sure to see Rob Marston speak on Wednesday, March 9 at 9:50 am on the Achieving an Effective Mobile Strategy Panel. This panel will discuss best practices for marketing and advertising on mobile devices. Rob will debunk the Top Five Myths of Mobile Advertising. Later, that same day at 12:00 pm in the Expo Seminar Theatre Rob will present The Real Consumer Perspective On Mobile Advertising. This presentation is based on our finding from a global survey of 20,000 consumers which explores how the consumer views mobile advertising.

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Australians are the most comfortable with mobile ads, globally.

The research, believed to be the largest and most comprehensive on a global scale, uncovered some very interesting insights into the Australian attitude towards mobile ads. More

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Australians are the most comfortable with mobile ads, globally.

I have just finished a Melbourne and Sydney road show with my esteemed colleague Surag Patel (Global Research Director) presenting ‘A Global Consumer View of Mobile Advertising’ to journalists, analysts, agencies, developers and brands.The research, believed to be the largest and most comprehensive on a global scale, uncovered some very interesting insights into the Australian attitude towards mobile ads. Download a summary of the research here:

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