Over the past year, Cricket is getting married to Mobile in more ways than one in India. When it comes to mobile advertising, what is the reason for this increasing affiliation and what are the things to watch out for? All this and more in the latest InMobi whitepaper More
Tag Archives: mobile advertising
Mobile Is My Addiction; Cricket Is My Religion
Mobile Is My Addiction; Cricket Is My Religion
Mobile is the new frontier of advertising with the ability to reach the masses like no other medium before it. It is also an essential ingredient of human communication allowing information to reach consumers at any time, anywhere.
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Reebok HexRide Puts the Fun Back into Running with InMobi
To generate buzz around the launch of HexRide, Reebok developed an interactive game made it available for download. This approach was particularly effective in making a connection between the brand and the thrill of athletic competition. More
From Asia to America: InMobi’s CEO Naveen Tewari Recognized as a Top 50 Most Influential Mobile Executive in 2010
Between flights and meetings, James Lamberti catches up with Naveen to answer just a few questions on the recognition and next steps for InMobi. More
From Asia to America: InMobi’s CEO Naveen Tewari Recognized as a Top 50 Most Influential Mobile Executive in 2010
Recently InMobi’s own Naveen Tewari was named by his peers and Mobile Entertainment as one of the top 50 most influential executives in the industry. The recognition is gratifying for all of us at InMobi and worth shouting about after a pivotal year for us all in 2010. Naveen and InMobi join an amazing list of leaders from companies such as Facebook, Twitter, Apple, Amazon, QualComm, Zynga, EA, Nokia, and Google to name a few.
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The End of the Beginning: InMobi Data in US and Europe Signal a New Era in Mobile Advertising
The best way to describe the mobile advertising landscape as 2010 comes to a close – the end of the beginning. More
The End of the Beginning: InMobi Data in US and Europe Signal a New Era in Mobile Advertising
The best way to describe the mobile advertising landscape as 2010 comes to a close – the end of the beginning. Why that characterization? Based on the findings from our latest network data report, it’s clear that mobile advertising is no longer a step child of digital media. We see two major inflection points being reached, on two different continents.
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National Institute of Information Technology Generates 1000’s of Leads With InMobi
NIIT is a leading Global Talent Development Corporation. With the assistance of Percept Knorigin, NIIT leveraged InMobi’s mobile advertising platform to drive awareness and generate leads More
National Institute of Information Technology Generates 1000’s of Leads With InMobi
The Challenge
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Close Up Increases CTR by 45% After Optimization With InMobi
Close Up is a popular Unilever brand of toothpaste and is the number one or two toothpaste brand in over 50 different global markets, they used InMobi for a new campaign they ran across Indonesia. More
Close Up Increases CTR by 45% After Optimization With InMobi
The Challenge
Close Up is a popular Unilever brand of toothpaste and is the number one or two toothpaste brand in over 50 different global markets. Unilver brand managers in Indonesia saw a unique opportunity to leverage the power of InMobi’s mobile advertising network to reach the youth demographic.
InMobi's Anne Frisbie is Speaking Tomorrow, November 17 at the MMA Forum in Los Angeles
If you’re attending the Mobile Marketing Association Forum at The Beverly Hilton Hotel tomorrow in Los Angeles, be sure to see InMob’s VP and Managing Director of North America, Anne Frisbie. More
InMobi's Anne Frisbie is Speaking Tomorrow, November 17 at the MMA Forum in Los Angeles
If you’re attending the Mobile Marketing Association Forum at The Beverly Hilton Hotel tomorrow in Los Angeles, be sure to see InMob’s VP and Managing Director of North America, Anne Frisbie. She will be participating in this disucssion:
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InMobi Monetization Session at 360iDev – Sunday November 7, Austin, Texas
Please join us this Sunday in Austin, Texas at iDev360 for our full day session on app monetization. More
InMobi Monetization Session at 360iDev – Sunday November 7, Austin, Texas
Please join us this Sunday in Austin, Texas at 360iDev for our full day session on app monetization. For tickets and more information: www.360idev.com
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World Developer Fund Success Story: Invictus Games Sees eCPMs as High as $5.99 for iPhone Game With InMobi
Invictus Games have seen tremendous success with their iPhone game Froggy Jump. Read how InMobi has helped drive revenue for them. More
World Developer Fund Success Story: Invictus Games Sees eCPMs as High as $5.99 for iPhone Game With InMobi
The Developer
Invictus Games is a leading international game developer. Founded in 1992 as a computer entertainment software company, they have created games on a variety of platforms including PSP, iPhone and PC. Recently they have seen tremendous success with their iPhone game Froggy Jump. The game has been downloaded over three million times and has been successful at driving revenue through mobile advertising with InMobi’s global ad network.
InMobi's Ankit Rawal is Speaking at iHub in Kenya
Ankit Rawal, Head of Advertising, Africa, InMobi will speak about the state of mobile advertising in Africa at iHub in Kenya this Thursday, October 7. More
InMobi's Ankit Rawal is Speaking at iHub in Kenya
Ankit Rawal, Head of Advertising, Africa, InMobi will speak about the state of mobile advertising in Africa at iHub in Kenya this Thursday, October 7. iHub is an open space in Nairobi where key players in digital media and advertising connect and collaborate. Here is the description off their site:
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