Tag Archives: Raghu Ramanujam

New Publisher User Interface – Driven by the customer

A while ago, we spoke to our publishers to understand how we could improve the quality of their experience with InMobi with a simple intention, “You want it, We provide it”. Read on to see the new features and log in to experience it first hand. More

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New Publisher User Interface – Driven by the customer

We launched the new user interface for publishers last week and the response has been excellent. This has been one of the releases which involved a high level of customer touch point. Before we commenced the project, we spoke to several publishers to understand how we could improve the quality of their experience with InMobi. When we then analyzed the inputs, 3 things emerged as areas that needed to be addressed.

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