Category: Media Consumption

Media Consumption

Digital is Dead - Long Live Digital

January 03, 2013 | by Shrikant Latkar

The exponential growth in internet usage has led to traditional forms of advertising such as print and TV gradually losing share of wallet to digital advertising. ...

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The exponential growth in internet usage has led to traditional forms of advertising such as print and TV gradually losing share of wallet to digital advertising. ...

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Media Consumption

Using GPS, Food Delivery Ads Appear When Users Are at Home - Outlook of mobile industry for Korea in 2013

February 13, 2013 | by Kosuke Seto

Using GPS, Food Delivery Ads Appear When Users Are at Home....

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Using GPS, Food Delivery Ads Appear When Users Are at Home....

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Media Consumption

Global Mobile Media Consumption: Reaching Millennials

February 27, 2013 | by Shamala DN

InMobi has uncovered the first truly global analysis of this highly influential demographic through our Global Mobile Media Consumption Study. The study explores mobile media behaviors of Millennials, defined as those aged 20-34, to provide advertisers with a deeper understanding of their media habits, purchase behavior and receptivity towards mobile ads....

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InMobi has uncovered the first truly global analysis of this highly influential demographic through our Global Mobile Media Consumption Study. The study explores mobile media behaviors of Millennials, defined as those aged 20-34, to provide advertisers with a deeper understanding of their media habits, purchase behavior and receptivity towards mobile ads....

Read More >

Media Consumption

InMobi Releases Second Wave of Mobile Media Consumption Survey - Global Results

February 27, 2013 | by Shamala DN

The growth of the mobile media is immense throughout the globe and constantly reshaping how we interact in our everyday lives. ...

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The growth of the mobile media is immense throughout the globe and constantly reshaping how we interact in our everyday lives. ...

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