Insights
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Gain deep insights into user behavior
Audience
- Daily Active User (DAU), and Monthly Active user (MAU) metrics for both new and returning users
- User and session frequency across countries, devices, OS, and carriers
Engagement
- Session frequency and time in app
- Analysis for page or section specific content
In App Revenue
- Revenue contribution from virtual goods
Events
- Custom parameters defined by you
Coming Soon
- Lifetime value (LTV) for both purchases and display ads
- LTV and engagement of users across multiple acquisition channels, such as ad networks or house campaigns
- Retention funnel