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InMobi Launches In-App Video Viewability Suite for Brands
Published on March 03, 2017 • MarTech Series (US)
India-based mobile advertising platform InMobi, announced the InMobi Video Viewability Suite, combining support from two leading independent video measurement partners: Integral Ad Science (IAS) and Moat. InMobi said it is the first in-app mobile ads platform to integrate both IAS and Moat at the SDK level. The company said in a press release, that this makes it the provider of the highest level of independent video viewability measurements.