February 25, 2019
Announced at Mobile World Congress, TruFactor delivers increased user privacy, improves the customer experience
and helps drive growth for telcos
San Francisco, CA – February 25, 2019 – The InMobi Group, which powers intelligent, mobile-first experiences for enterprises and consumers, today unveiled TruFactor, an independent business unit for telcos. TruFactor’s mission is to enable telcos to transform their digital assets into strategic knowledge and provide a competitive advantag...
December 12, 2018
Designed only for mobile in-app to help create a transparent and fraud-free exchangeSan Francisco, CA - December 12, 2018 – InMobi, a global provider of enterprise platforms for marketers, today announced its certification in the Interactive Advertising Bureau (IAB) Tech Labs Open Measurement Software Development Kit (OM SDK) initiative.The IAB Tech Lab announced the launch of the OM SDK in April 2018 to facilitate third-party viewability and verification measurement for ads served to mobile i...
October 17, 2018
Partnership with former Pinsight parent company, Sprint, will create a U.S. advertising powerhouse San Francisco, CA - October 17, 2018 – InMobi, a global provider of enterprise platforms for marketers, today announced the acquisition of Pinsight Media, the mobile data and advertising company formerly wholly owned by Sprint. This all-stock deal is part of a broader strategic partnership between InMobi and Sprint across devices, data, media and marketing. Pinsight Media is a mobile data and br...
September 11, 2018
Enabled and optimized for brand safety, fraud detection, audience verification and viewability measurementCologne, Germany - September 11, 2018 – DMEXCO: InMobi, a global provider of enterprise platforms for marketers, has launched the InMobi Exchange for programmatic buyers in Europe, Middle East and Africa (EMEA), to meet the rising demand of in-app programmatic advertising. The InMobi Exchange is one of the largest independent platforms for mobile in-app advertising, and is anchored on the...
August 02, 2018
Isle of Man – August 2, 2018: Eros International PLC (NYSE:EROS) (“Eros”), a leading global company in the Indian film entertainment industry, announced today that Eros Now, it’s cutting-edge digital over-the-top (OTT) South Asian entertainment platform, has partnered with InMobi, a global provider of enterprise platforms for marketers.The association will enable advertisers to directly monetize on Eros Now’s video platform, which boasts an audience of over a 100 million registered use...
July 25, 2018
The Exchange surpasses all industry metrics on transparency to protect both advertisers and publishers ●90%+ viewability – two times the industry average ●0.3% invalid traffic (IVT) – 75% lower than other exchanges ●2X higher audience verification scores than the industry average Singapore, July 25, 2018: InMobi, a global provider of mobile enterprise platforms for marketers today announced the launch of its Programmatic Exchange for the APAC region. A mobile-first, mobile-only progra...
June 26, 2018
Collaboration combines the power of the cloud with cutting-edge technologies such as AI and data to provide actionable insights for marketers in a mobile world SAN FRANCISCO and REDMOND, Wash. – June 26, 2018 Left to Right: Satya Nadella, CEO, Microsoft; Naveen Tewari, Founder and CEO, InMobi; and Peggy Johnson, Executive Vice President, Business Development, Microsoft InMobi, a global provider of enterprise platforms for marketers, today announced a strategic partnership with Microsoft Co...
June 12, 2018
Certification reinforces InMobi’s industry leadership in ad fraud prevention and commitment to earning and building trust San Francisco, CA - June 12, 2018 - InMobi, the world’s largest independent mobile advertising platform, today announced it has been awarded the TAG Certified Against Fraud Seal from the Trustworthy Accountability Group (TAG), becoming the largest independent in-app mobile exchange to be certified by TAG.The TAG is a consortium of industry groups committed to fighting ad ...
May 29, 2018
Logan will serve as InMobi’s exclusive representative for all Spanish speaking countries in LATAM and work with InMobi’s local team in BrazilSan Francisco, CA - May 29, 2018 – InMobi, the world’s largest independent mobile advertising platform, today announced a joint partnership with Logan, the leading independent big data and mobile advertising company in Latin America to bring programmatic Brand PMPs, as well as managed services to drive user acquisition and remarketing to the market ...
May 22, 2018
San Francisco, CA - May 22, 2018 – InMobi, the world’s largest independent mobile advertising platform, today announced it was named on the 2018 CNBC Disruptor 50 List, the sixth annual list of the most ambitious and innovative companies representing breakthrough ideas from all over the world.InMobi ranked at number 41 and was selected amongst a pool of more than 980 forward-thinking and ambitious private companies whose innovations are changing the world. With the company’s latest acquisi...
April 11, 2018
Partnership offers premium advertising opportunities for brands to reach users on the rapidly growing platform that offers 350+ Live TV channels, 10,000+ movies & showsAirtel TV was the most downloaded* video streaming app in Jan and Feb 2018Airtel TV users will have unlimited FREE access to all LIVE matches of IPL via Hotstar Bangalore, India, 11 April 2018:
March 14, 2018
Partnership protects users from ad quality threats and arms publishers with powerful machine learning solutions to wage war against malicious advertising San Francisco, CA - March 14, 2018 – InMobi, the world’s largest independent mobile advertising platform, today announced a partnership with GeoEdge, the premier provider of ad security and verification solutions for the mobile advertising ecosystem, to ensure high ad quality and a clean marketplace that offers a safe and engaging user exp...
February 20, 2018
Bangalore, India - February 20, 2018 – Fast Company today announced the annual ranking for its Top 10 Most Innovative Companies in India. InMobi has earned the No. 3 spot, selected amongst a pool of more than 1,000 global companies to reflect today’s expanding innovation efforts across industries and countries.“We take immense pride to be featured on Fast Company’s ranking, a listing dedicated to innovation,” said Naveen Tewari, Founder and CEO at InMobi. “Any organization that ancho...
January 24, 2018
San Francisco, CA - January 24, 2018 - InMobi, the world’s largest independent mobile in-app advertising platform, today announced an expanded integration of Integral Ad Science (IAS) verification solution to include IAS Firewall tags that now provides advertisers with enhanced viewability reporting for their mobile in-app VAST video campaigns.In March 2017, InMobi became the first to offer MRC accredited in-app IAS video viewability by integrating the IAS SDK. Today’s announcement further e...
January 17, 2018
San Francisco, CA - January 17, 2018 - InMobi, the world’s largest independent mobile advertising platform, today announced the appointment of Marc Steifman as the company’s Chief Financial Officer.Marc has over two decades of experience working in investment banking focused on growth companies. In the past, he has advised more than 100 clients in transactions totaling over USD $25 billion. In his last stint, he served as Managing Director and Co-Head of Piper Jaffray’s Technology Investme...
January 10, 2018
Deliver next-generation mediation capabilities and offer high impact mobile video, at scale, while providing the greatest level of transparency & control
San Francisco, CA - January 10, 2018 - InMobi, the world’s largest independent mobile advertising platform, today announced the acquisition of AerServ for $90 million in cash and stock to create the industry’s first mediation platform with a unified programmatic auction for mobile in-app publishers. This acquisition will enhance mone...
October 24, 2017
Bengaluru, India, 24 October 2017- InMobi, the world’s largest independent mobile advertising platform today announced the appointment of Ravi Krishnaswamy as its Chief Technology Officer. Ravi brings in more than 20 years of enterprise and internet domain experience as a strategic technology leader, focused on developing large scale infrastructure and platforms at global organizations like Microsoft. Most recently, Ravi was the Senior Vice President of Engineering at Flipkart, responsible for...
October 10, 2017
InMobi, the world’s largest independent mobile advertising platform, today announced an exclusive partnership with Talks Media, Italy’s leading mobile media and technology house. This partnership will help agencies and advertisers in Italy to leverage InMobi’s cutting-edge mobile advertising technology to engage users across its global network of premium apps.With this partnership, Italy has access to InMobi’s full stack of mobile-first solutions including innovative video ad formats and...
August 22, 2017
By partnering with top publishers like Viu, Detik, Path, BBM, Baca and LINE, InMobi will now enable brands to reach 60 Mn engaged viewers. Jakarta, Indonesia, Aug 22 - InMobi, the world’s largest independent mobile advertising and technology platform today announced the launch of a mobile media platform for premium in-app video advertising. Through partnerships with top publishers in the country such as Viu, Detik, Path, BBM, Baca, LINEand others InMobi now becomes the largest mobile media pl...
June 29, 2017
InMobi, the world’s largest independent mobile advertising platform, today announced an exclusive partnership with Horyzon Media, the third largest advertising network in France. This partnership will help agencies and advertisers in France to leverage InMobi’s cutting-edge mobile advertising technology to engage users across its global network of premium apps. With this partnership, Horyzon Media has access to InMobi’s full stack of mobile-first solutions including innovative video ad fo...
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