Brands on Mobile: Advertising Trends 2014

The InMobi Annual Review of Mobile Advertising provides brands and agencies with insights and guidance on how best to utilize mobile as an advertising medium. The insights are based on data from the InMobi Ad Network.

This report features global and regional data from the InMobi Ad Network in 2014. We look at key advertiser trends, top verticals and engagement based on creative format, time of the day and week and content.

Mobile’s ability to connect consumers everywhere has revolutionized the advertising space. As we look to 2015, mobile advertising will continue to play an increasingly large part in brand marketing strategies.

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