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The world's largest mobile research platform with access to 1.6 billion users

Efficiency

Efficient

Run mobile surveys on our massive panel of 1.6 billion mobile users at a cost-effective rate

Accuracy

Accurate

Mobile panel ensures precise user targeting; Machine learning algorithms provide verified and unbiased responses

fast

Fast

Design your survey, pick your audience, and get answers within hours

Full spectrum research

Survey
01

Product & Packaging

Identify what to build Learn More

Survey
02

Brand

Understand how to position Learn More

Survey
03

Shopper

Discover where & how the users buy Learn More

Survey
04

Creative Testing

Create impactful ads Learn More

Campaign Pulse
05

Campaign

Evaluate impact of the ad Learn More

Survey
06

Customer

Measure your customer's opinion Learn More

Product Features

Massive scale meets precise user targeting

With an unparalleled access to 1.6 billion users, target and reach your customer. Target them using location, device, demographic or behavioral attributes

Learn More

Build professional grade surveys in minutes

Use the drag & drop editor to build beautiful surveys - pre-built templates, customisation levers, videos, images - we have it all

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Actionable insights, not just analysis

The predictive analytics platform understands your research objectives and churns out actionable insights on visually rich graphs and cross-tabs

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Methodology

Access to the
mobile user

InMobi Mobile Ad Network

Integrated with 30K+ premium mobile apps via an SDK

Detailed user data
from InMobi Apps

Global Mobile Audience

Access to 1.6 billion monthly active users across the world

Algorithmic
Segmentation

Deep User Understanding

InMobi has a detailed profile of app users using the stated data, 1st party and 3rd party data

Design the mobile
Survey

Mobile Optimized Surveys

Targeted users are served mobile surveys for non-monetary rewards

User opts-in to take
the survey in-app

Precise User Targeting

Users are targeted using location, demographics, device, and behavioral attributes

Responses undergo
validation process

Rapid Results

User scale and high-conversion mobile optimization surveys result in speedy responses

Responses are overlaid
on user data

Algorithmic Filtering

Fraudulent responses are filtered out in real-time via 30+ validation checks

Deep Insights

Response data is overlaid on InMobi’s user profile to uncover deeper insights that match the research objective

Case Studies

Recruitement Startup

Recruitment Startup

A job-search platform in India looking to gauge user feedback for a new feature concept, ran a Product Pulse study in order to identify the need for a 'Search & Selection' criteria amongst job seekers. The resulting insights provided a vital understanding of audience behaviors, and aided in product design decisions.

Airtel AdFX

Sports Apparel Brand

A leading sports apparel brand in USA conducted a Brand Pulse study for understanding customer perception of running apparel brands across demographics, locations, and lifestyles. The results helped them identify how they should position their range of running shorts in order to build the right brand associations with the target segment.

Bira

Global Brewing Company

A global beer brand wanted to track the NPS trends of their consumers,vis-à-vis the competitors. The 'Always-On' NPS study helped them understand the variations & trends in customer satisfaction levels resulting from marketing campaigns and new product launches.

Pricing

Gold
Gold
Starts from
$600
Per Research Study
Enterprise
Enterprise
 
Custom
Up to 20% off on monthly subscription
View All Features

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