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  <channel>
    <title><![CDATA[InMobi Webinars]]></title>
    <link>http://inmobi.com/insights/webinars/</link>
    <description>InMobi helps app developers and brand advertisers acquire users at scale.</description>
    <dc:language>en_us</dc:language>
    <dc:rights>Copyright 2020</dc:rights>
    <dc:date>2020-05-28T17:00:00+00:00</dc:date>
   
    <item>
      <title><![CDATA[Impact of COVID-19 on Media and Entertainment]]></title>
      <link>https://www.inmobi.com/insights/download/webinars/impact-of-covid-19-on-media-and-entertainment/</link>
      <guid>https://www.inmobi.com/insights/download/webinars/impact-of-covid-19-on-media-and-entertainment/</guid>
      <description><![CDATA[Even before COVID-19, the media and entertainment space was in a state of flux. But, with everyone stuck inside as a result of the pandemic, certain trends are calcifying, with consumers becoming increasingly accustomed to on-demand video viewing through apps on mobile and connected TV. In this webinar, we explore COVID-19&#8217;s impact on media consumption and how mobile and apps will impact the entertainment industry as a whole in the near future.]]></description>
      <dc:subject><![CDATA[Webinars, English (EN): inmobi.com, North America, Understanding Consumers, Webinar,]]></dc:subject>
      <dc:date>2020-06-24T17:00:00+00:00</dc:date>
    </item>
  
    <item>
      <title><![CDATA[Impact of COVID-19 and QSR Marketing]]></title>
      <link>https://www.inmobi.com/insights/download/webinars/impact-of-covid-19-and-qsr-marketing/</link>
      <guid>https://www.inmobi.com/insights/download/webinars/impact-of-covid-19-and-qsr-marketing/</guid>
      <description><![CDATA[COVID-19 has dramatically impacted all of us - and all industries. QSR, which has long relied on in-store and drive-thru sales, has been particularly impacted. Time spent going into a restaurant has been trending down for a while now, while time using mobile devices and apps is way up. In this webinar, we highlighted the role that mobile apps now play in the QSR purchase and pickup/delivery process, and how QSR companies can use the mobile app ecosystem to further their brand, remain top of mind&#8230;]]></description>
      <dc:subject><![CDATA[Webinars, English (EN): inmobi.com, North America, Understanding Consumers, Webinar,]]></dc:subject>
      <dc:date>2020-05-28T17:00:00+00:00</dc:date>
    </item>
  
    <item>
      <title><![CDATA[Impact of COVID-19 and CPG Marketing]]></title>
      <link>https://www.inmobi.com/insights/download/webinars/impact-of-covid-19-and-cpg-marketing/</link>
      <guid>https://www.inmobi.com/insights/download/webinars/impact-of-covid-19-and-cpg-marketing/</guid>
      <description><![CDATA[In this 30 minute webinar, we discussed the trends and actions we have seen by consumers and the role of mobile for CPG brands in these unprecedented times. COVID-19 has dramatically impacted all of us - and all industries. CPG, which has long relied on in-store sales, has been particularly impacted. Time spent going to supermarkets, grocery stores, pharmacies and corner stores is way down, while time using mobile devices and apps is way up. In this webinar, we highlight the role that mobile apps&#8230;]]></description>
      <dc:subject><![CDATA[Webinars, English (EN): inmobi.com, North America, Understanding Consumers, Webinar,]]></dc:subject>
      <dc:date>2020-05-06T17:00:00+00:00</dc:date>
    </item>
  
    <item>
      <title><![CDATA[Brand Safety in 2019: Delivering Trust in Mobile Advertising]]></title>
      <link>https://www.inmobi.com/insights/download/webinars/brand-safety-in-2019-delivering-trust-in-mobile-advertising/</link>
      <guid>https://www.inmobi.com/insights/download/webinars/brand-safety-in-2019-delivering-trust-in-mobile-advertising/</guid>
      <description><![CDATA[Just about every brand today has concerns about brand safety in advertising. And while this has long been an issue in the browser-based advertising world, that doesn’t mean mobile app advertising has been totally immune to these problems. So how can marketers truly trust their mobile advertising partners to run programmatic campaigns free of brand safety concerns? In addition to providing increased levels of transparency and verification, several new innovations in technology have the strong potential&#8230;]]></description>
      <dc:subject><![CDATA[Webinars, English (EN): inmobi.com, Global, Engaging with Customers, Trust and Brand Safety, Webinar,]]></dc:subject>
      <dc:date>2018-12-06T18:00:00+00:00</dc:date>
    </item>
  
    <item>
      <title><![CDATA[Unlocking The True Potential of Data on Mobile]]></title>
      <link>https://www.inmobi.com/insights/download/webinars/unlocking-the-true-potential-of-data-on-mobile/</link>
      <guid>https://www.inmobi.com/insights/download/webinars/unlocking-the-true-potential-of-data-on-mobile/</guid>
      <description><![CDATA[While over 90% of a consumer’s time is spent on smartphones, only 53% of advertising budgets are being spent to reach them here. Can mobile data help advertisers make the successful switch to making a true investment and go digital-first? As a marketer, your biggest struggle is the effort to build a holistic persona of every user by combining all data assets across every touch point you have had with your users. Join this webinar to learn: How you can really make the most of your user data to understand&#8230;]]></description>
      <dc:subject><![CDATA[Webinars, English (EN): inmobi.com, Global, Engaging with Customers, Acquiring New Users, Webinar,]]></dc:subject>
      <dc:date>2018-10-30T10:14:00+00:00</dc:date>
    </item>
  
    <item>
      <title><![CDATA[In-App Header Bidding and Mediation in 2018: An Inside Look at How Publishers Responded to Our Survey]]></title>
      <link>https://www.inmobi.com/insights/download/webinars/in-app-header-bidding-and-mediation-in-2018-an-inside-look-at-how-publisher/</link>
      <guid>https://www.inmobi.com/insights/download/webinars/in-app-header-bidding-and-mediation-in-2018-an-inside-look-at-how-publisher/</guid>
      <description><![CDATA[In the mobile app and ad monetization space today, few terms have received as much hype as mediation and in-app header bidding. But, do these technologies actually work, and just exactly how do they help app publishers and developers? To learn about the real state of meditation and header bidding, we surveyed scores of app publishers and others to get their honest answers on these new trends. In this webinar, we reveal the current state of in-app header bidding and mediation and discuss what the&#8230;]]></description>
      <dc:subject><![CDATA[Webinars, English (EN): inmobi.com, Global, In-App Monetization, Webinar,]]></dc:subject>
      <dc:date>2018-09-19T23:35:00+00:00</dc:date>
    </item>
  
    <item>
      <title><![CDATA[Winning the Modern Indian Festive Shopper in 2018]]></title>
      <link>https://www.inmobi.com/insights/download/webinars/winning-the-modern-indian-festive-shopper-in-2018/</link>
      <guid>https://www.inmobi.com/insights/download/webinars/winning-the-modern-indian-festive-shopper-in-2018/</guid>
      <description><![CDATA[Festivals hold a special place in the lives of people across the globe. And, the Indian festive season starting September, holds immense opportunity for marketers. But, do you know what the festive shopper is looking for? Or, how consumers are planning, researching and evaluating their shopping? With The 2018 Indian Festive Season Guide for Marketers, our latest research on the upcoming festive season, we bring to you the pulse of the modern Indian shopper - including insights on purchase behaviour&#8230;]]></description>
      <dc:subject><![CDATA[Webinars, English (EN): inmobi.com, Asia Pacific, Engaging with Customers, Acquiring New Users, Webinar,]]></dc:subject>
      <dc:date>2018-09-17T14:33:00+00:00</dc:date>
    </item>
  
    <item>
      <title><![CDATA[The Ultimate Survival Kit for Mobile Marketers in 2018]]></title>
      <link>https://www.inmobi.com/insights/download/webinars/the-ultimate-survival-kit-for-mobile-marketers-in-2018/</link>
      <guid>https://www.inmobi.com/insights/download/webinars/the-ultimate-survival-kit-for-mobile-marketers-in-2018/</guid>
      <description><![CDATA[With digital spending having officially surpassed TV, the stage is set for 2018 to be the biggest year yet for digital in general, with mobile advertising playing the hero. However, as mobile is growing at a blinding pace, it can be challenging for global marketers to keep up and know what to expect from the coming year.So, in order to help marketers plan their mobile strategy more effectively, the experts from InMobi partnered with the Mobile Marketing Association (MMA) to present “The Ultimate&#8230;]]></description>
      <dc:subject><![CDATA[Webinars, English (EN): inmobi.com, Global, Engaging with Customers, Acquiring New Users, Webinar,]]></dc:subject>
      <dc:date>2018-01-24T19:23:00+00:00</dc:date>
    </item>
  
    <item>
      <title><![CDATA[2018 Handbook for Marketers: Being Mobile-best in a Mobile-first India]]></title>
      <link>https://www.inmobi.com/insights/download/webinars/2018-handbook-for-marketers-being-mobile-best-in-a-mobile-first-india/</link>
      <guid>https://www.inmobi.com/insights/download/webinars/2018-handbook-for-marketers-being-mobile-best-in-a-mobile-first-india/</guid>
      <description><![CDATA[2018 is slated to be the year of big transformation in India - mobile will contribute to 52.7% of all digital ad spend, up from 38% in 2017. Clearly, the biggest change is upon marketers and that mandates the question - are YOU ready? Are you ready to ride the mobile wave and leverage its true potential? Are you ready to embrace the rapidly evolving trends and tackle future challenges? Are you ready, most importantly, to be mobile-first? Entering 2018, India has emerged as the second largest app&#8230;]]></description>
      <dc:subject><![CDATA[Webinars, English (EN): inmobi.com, Asia Pacific, Engaging with Customers, Acquiring New Users, Webinar,]]></dc:subject>
      <dc:date>2018-01-22T18:43:00+00:00</dc:date>
    </item>
  
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