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    <title><![CDATA[InMobi Whitepapers]]></title>
    <link>http://inmobi.com/insights/whitepapers/</link>
    <description>InMobi helps app developers and brand advertisers acquire users at scale.</description>
    <dc:language>en_us</dc:language>
    <dc:rights>Copyright 2016</dc:rights>
    <dc:date>2016-09-07T09:46:00+00:00</dc:date>
   
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      <title><![CDATA[How To Fight Bad Ads: A Joint eBook from GeoEdge and InMobi]]></title>
      <link>https://www.inmobi.com/insights/download/whitepapers/how-to-fight-bad-ads-a-joint-ebook-from-geoedge-and-inmobi/</link>
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      <description><![CDATA[How To Fight Bad Ads: A Joint eBook from GeoEdge and InMobi]]></description>
      <dc:subject><![CDATA[English (EN): inmobi.com, Global, Engaging with Customers, Acquiring New Users, Trust and Brand Safety, Whitepaper,]]></dc:subject>
      <dc:date>2021-11-19T23:53:00+00:00</dc:date>
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      <title><![CDATA[2021 Holiday Shopping: What Brands and Retailers Need to Know]]></title>
      <link>https://www.inmobi.com/insights/download/whitepapers/2021-holiday-shopping-what-brands-and-retailers-need-to-know/</link>
      <guid>https://www.inmobi.com/insights/download/whitepapers/2021-holiday-shopping-what-brands-and-retailers-need-to-know/</guid>
      <description><![CDATA[2021 Holiday Shopping: What Brands and Retailers Need to Know]]></description>
      <dc:subject><![CDATA[English (EN): inmobi.com, North America, Identifying Target Audience, Engaging with Customers, Acquiring New Users, Whitepaper,]]></dc:subject>
      <dc:date>2021-08-23T11:19:00+00:00</dc:date>
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    <item>
      <title><![CDATA[The Curious Case of Mobile Gaming]]></title>
      <link>https://www.inmobi.com/insights/download/whitepapers/the-curious-case-of-mobile-gaming/</link>
      <guid>https://www.inmobi.com/insights/download/whitepapers/the-curious-case-of-mobile-gaming/</guid>
      <description><![CDATA[The Curious Case of Mobile Gaming]]></description>
      <dc:subject><![CDATA[English (EN): inmobi.com, North America, Understanding Consumers, Identifying Target Audience, Engaging with Customers, Whitepaper,]]></dc:subject>
      <dc:date>2021-04-26T23:47:00+00:00</dc:date>
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    <item>
      <title><![CDATA[Supply Path Optimization for In-App Advertising: An Advertiser's Guide to SPO]]></title>
      <link>https://www.inmobi.com/insights/download/whitepapers/supply-path-optimization-for-in-app-advertising-an-advertisers-guide-to-spo/</link>
      <guid>https://www.inmobi.com/insights/download/whitepapers/supply-path-optimization-for-in-app-advertising-an-advertisers-guide-to-spo/</guid>
      <description><![CDATA[Supply Path Optimization for In-App Advertising: An Advertiser&#39;s Guide to SPO]]></description>
      <dc:subject><![CDATA[English (EN): inmobi.com, Global, Engaging with Customers, Trust and Brand Safety, Whitepaper,]]></dc:subject>
      <dc:date>2021-01-16T06:03:00+00:00</dc:date>
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    <item>
      <title><![CDATA[5 Things You Need to Know About Identity Resolution ]]></title>
      <link>https://www.inmobi.com/insights/download/whitepapers/5-things-you-need-to-know-about-identity-resolution/</link>
      <guid>https://www.inmobi.com/insights/download/whitepapers/5-things-you-need-to-know-about-identity-resolution/</guid>
      <description><![CDATA[5 Things You Need to Know About Identity Resolution&nbsp;]]></description>
      <dc:subject><![CDATA[English (EN): inmobi.com, Global, Understanding Consumers, Identifying Target Audience, Engaging with Customers, Whitepaper,]]></dc:subject>
      <dc:date>2021-01-11T05:57:00+00:00</dc:date>
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    <item>
      <title><![CDATA[InMobi 2021 Annual Trends Report]]></title>
      <link>https://www.inmobi.com/insights/download/whitepapers/inmobi-2021-annual-trends-report/</link>
      <guid>https://www.inmobi.com/insights/download/whitepapers/inmobi-2021-annual-trends-report/</guid>
      <description><![CDATA[InMobi 2021 Annual Trends Report]]></description>
      <dc:subject><![CDATA[English (EN): inmobi.com, Global, Understanding Consumers, Engaging with Customers, Whitepaper,]]></dc:subject>
      <dc:date>2020-12-29T06:01:00+00:00</dc:date>
    </item>
  
    <item>
      <title><![CDATA[Why The Right Mobile Video Advertising Metrics Make All The Difference]]></title>
      <link>https://www.inmobi.com/insights/download/whitepapers/why-the-right-mobile-video-advertising-metrics-make-all-the-difference/</link>
      <guid>https://www.inmobi.com/insights/download/whitepapers/why-the-right-mobile-video-advertising-metrics-make-all-the-difference/</guid>
      <description><![CDATA[Why The Right Mobile Video Advertising Metrics Make All The Difference]]></description>
      <dc:subject><![CDATA[English (EN): inmobi.com, North America, Global, Engaging with Customers, Whitepaper,]]></dc:subject>
      <dc:date>2020-09-22T22:49:00+00:00</dc:date>
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    <item>
      <title><![CDATA[Understanding the Festive Shopper Journey in the New Normal]]></title>
      <link>https://www.inmobi.com/insights/download/whitepapers/understanding-the-festive-shopper-journey-in-the-new-normal/</link>
      <guid>https://www.inmobi.com/insights/download/whitepapers/understanding-the-festive-shopper-journey-in-the-new-normal/</guid>
      <description><![CDATA[Understanding the Festive Shopper Journey in the New Normal]]></description>
      <dc:subject><![CDATA[English (EN): inmobi.com, Asia Pacific, Understanding Consumers, Acquiring New Users, Report, Whitepaper,]]></dc:subject>
      <dc:date>2020-09-04T09:29:00+00:00</dc:date>
    </item>
  
    <item>
      <title><![CDATA[U.S. In-App Programmatic Video Advertising Report H1 2020]]></title>
      <link>https://www.inmobi.com/insights/download/whitepapers/us-in-app-programmatic-video-advertising-report-h1-2020/</link>
      <guid>https://www.inmobi.com/insights/download/whitepapers/us-in-app-programmatic-video-advertising-report-h1-2020/</guid>
      <description><![CDATA[U.S. In-App Programmatic Video Advertising Report H1 2020]]></description>
      <dc:subject><![CDATA[English (EN): inmobi.com, North America, Engaging with Customers, Acquiring New Users, In-App Monetization, Report,]]></dc:subject>
      <dc:date>2020-08-26T23:01:00+00:00</dc:date>
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    <item>
      <title><![CDATA[Capturing Mobile Moments of Truth]]></title>
      <link>https://www.inmobi.com/insights/download/whitepapers/capturing-mobile-moments-of-truth/</link>
      <guid>https://www.inmobi.com/insights/download/whitepapers/capturing-mobile-moments-of-truth/</guid>
      <description><![CDATA[Discover Mobile Moments of Truth]]></description>
      <dc:subject><![CDATA[English (EN): inmobi.com, Asia Pacific, Understanding Consumers, Identifying Target Audience, Engaging with Customers, Acquiring New Users, Whitepaper,]]></dc:subject>
      <dc:date>2020-08-11T05:21:00+00:00</dc:date>
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