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Twitter Dev Nest - Don't Forget The Rest of the World

Posted on August 10, 2011
By Terence Eden

Last week, the InMobi team (well... just me...) went to Twitter DevNest in London. It was great to meet so many interesting Twitter developers - and to hear on the interesting things they're doing. While there, I gave a presentation urging developers to look beyond UK/USA for revenues. By looking at some of the popular Twitter apps and websites which run our advertising, I aimed to show that there are great revenue opportunities all over the world - Indonesia, South Africa, Venezuela.

Dev Nest Presentation - Terence Eden
View more presentations from InMobi

The main thing to remember is to internationalise and translate your sites and apps - Android has a great i18n framework as does the iPhone. Then submit your apps to local app stores. Remember - your customers are global; make sure your app or site works for them.