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TruFactor, a New Business Unit of InMobi, Launches a Secure Data Platform for Telcos Powered by Microsoft Azure

February 25, 2019

Announced at Mobile World Congress, TruFactor delivers increased user privacy, improves the customer experience and helps drive growth for telcos San Francisco, CA – February 25, 2019 – The InMobi Group, which powers intelligent, mobile-first experiences for enterprises and consumers, today unveiled TruFactor, an independent business unit for telcos. TruFactor’s mission is to enable telcos to transform their digital assets into strategic knowledge and provide a competitive advantag...

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InMobi Earns IAB Tech Lab Open Measurement SDK Certification

December 12, 2018

Designed only for mobile in-app to help create a transparent and fraud-free exchangeSan Francisco, CA - December 12, 2018 – InMobi, a global provider of enterprise platforms for marketers, today announced its certification in the Interactive Advertising Bureau (IAB) Tech Labs Open Measurement Software Development Kit (OM SDK) initiative.The IAB Tech Lab announced the launch of the OM SDK in April 2018 to facilitate third-party viewability and verification measurement for ads served to mobile i...

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