InMobi Resource Center

Latest SKAN 4.0 resources

Apple's SKAdNetwork 4.0 is here! Get the insights, tips, and tools you need to succeed.

Still want more info on SKAN?

Still want more info on SKAN?

Blogs

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"Blog"
  • Legal
Navigate Global Privacy Laws with the IAB's Global Privacy Platform (GPP)
June 27, 2024
"Blog"
  • Acquiring New Users | Advertising
Apple's new and improved framework for privacy-preserving campaign attribution on iOS
June 20, 2024
"Blog"
  • Engineering | Inside InMobi | Success Stories
Women in Tech at InMobi: Kavita Maurya
April 23, 2024
"Blog"
Decoding Apple's Privacy Manifest
February 28, 2024
"Blog"
InMobi’s Commitment to Sustainability
February 27, 2024
Consent Strings to Revenue Threads
  • Advertising
Consent Strings to Revenue Threads: Unlocking CPM with a CMP
January 11, 2024
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Case Studies

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"Case Study"
  • Identifying Target Audience | Engaging with Customers
MobilityWare Plays to Win in a Privacy-First World on iOS
February 26, 2024
"Case Study"
  • Engaging with Customers | Acquiring New Users
POND’S Glows With AR on Mobile, Drives Consideration Among Filipinas
February 04, 2024
"Case Study"
Unilever’s Cream Silk Creates a Shiny Incentivized Mobile Campaign for Filipinas
January 21, 2024
"Case Study"
  • Identifying Target Audience | Engaging with Customers
Pepsodent Makes Indonesians Smile on World Oral Health Day With InMobi and Glance
December 04, 2023
"Case Study"
  • Identifying Target Audience | Engaging with Customers
Potensus sees 7X uplift in ad revenue with InMobi
October 04, 2023
"Case Study"
  • Engaging with Customers | Acquiring New Users
InMobi Delivers 3.6M Impressions and Increases Brand Recall for Salam
May 23, 2023
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Reports

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Consumer Insights
  • Understanding Consumers | Engaging with Customers | Acquiring New Users
The Cricket Playbook for Growth Marketers
March 19, 2024
Consumer Insights
  • Understanding Consumers | Identifying Target Audience | Engaging with Customers
The Marketer's Guide to Ramadan, Indonesia, 2024
February 20, 2024
Consumer Insights
  • Understanding Consumers | Engaging with Customers | Acquiring New Users
Mobile Marketing Handbook 2024, Southeast Asia
January 28, 2024
Consumer Insights
  • Understanding Consumers | Engaging with Customers | Acquiring New Users
Mobile Marketing Handbook 2024, India
January 23, 2024
Consumer Insights
  • Identifying Target Audience | In-App Monetization
The State of SKAN Adoption
November 29, 2023
Consumer Insights
  • Identifying Target Audience | Engaging with Customers
The 3 A's of Advertising Playbook: Navigating the Future of Addressability, Attention Metrics and AI
September 21, 2023
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Webinars

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Events
  • Identifying Target Audience
Unscripted Episode 1: Navigating the Future of Identity
September 28, 2023
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Events
Meet the Analyst: The 3 A's of Advertising with InMobi
September 25, 2023
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Events
  • Understanding Consumers | Identifying Target Audience | Engaging with Customers
Android Privacy Sandbox: How Marketers Can Prepare
May 03, 2023
Events
  • In-App Monetization
Putting SKAN 4.0 Into Practice
April 09, 2023
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Events
  • Engaging with Customers | Acquiring New Users
Ramadan 2023 at a Glance
February 07, 2023
Events
  • Engaging with Customers
FastForward with InMobi, 2023
January 19, 2023
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