InMobi Resource Center

Latest SKAN 4.0 resources

Apple's SKAdNetwork 4.0 is here! Get the insights, tips, and tools you need to succeed.

Still want more info on SKAN?

Still want more info on SKAN?

Blogs

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Consent Strings to Revenue Threads
  • Advertising
Consent Strings to Revenue Threads: Unlocking CPM with a CMP
January 11, 2024
Srikanth Subramanian, VP 1Weather, InMobi
  • Inside InMobi
Leader in Spotlight: Srikanth Subramanian
December 12, 2023
"Blog"
  • Advertising | Events
5 Questions, 5 Minutes: A Micro Chat With Nathan Rhule of Tombras 
December 07, 2023
"Blog"
  • Advertising
Why Responsible AI is Critical to Ad Tech
December 04, 2023
"Blog"
  • Advertising
SKAN and Fingerprinting in 2024: Everything You Need to Know
November 29, 2023
Neha Gadgil: SDE II at InMobi
  • Inside InMobi
Women in Tech at InMobi: Neha Gadgil
November 27, 2023
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Case Studies

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"Case Study"
  • Engaging with Customers | Acquiring New Users
POND’S Glows With AR on Mobile, Drives Consideration Among Filipinas
February 04, 2024
"Case Study"
Unilever’s Cream Silk Creates a Shiny Incentivized Mobile Campaign for Filipinas
January 21, 2024
"Case Study"
  • Identifying Target Audience | Engaging with Customers
Pepsodent Makes Indonesians Smile on World Oral Health Day With InMobi and Glance
December 04, 2023
"Case Study"
  • Understanding Consumers | Acquiring New Users
American Tourister Packs a Punch in One Shot With an Immersive One-click IPL Campaign
November 22, 2023
"Case Study"
  • Identifying Target Audience | Engaging with Customers
Potensus sees 7X uplift in ad revenue with InMobi
October 04, 2023
"Case Study"
  • Understanding Consumers | Identifying Target Audience
Indofood Freiss Offers a Fresh Mobile Sampling Experience During Ramadan
September 11, 2023
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Reports

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Consumer Insights
  • Understanding Consumers | Identifying Target Audience | Engaging with Customers
The Marketer's Guide to Ramadan, Indonesia, 2024
February 20, 2024
Consumer Insights
  • Understanding Consumers | Engaging with Customers | Acquiring New Users
Mobile Marketing Handbook 2024, Southeast Asia
January 28, 2024
Consumer Insights
  • Understanding Consumers | Engaging with Customers | Acquiring New Users
Mobile Marketing Handbook 2024, India
January 23, 2024
Consumer Insights
  • Identifying Target Audience | In-App Monetization
The State of SKAN Adoption
November 29, 2023
Consumer Insights
  • Identifying Target Audience | Engaging with Customers
The 3 A's of Advertising Playbook: Navigating the Future of Addressability, Attention Metrics and AI
September 21, 2023
Consumer Insights
  • Engaging with Customers
Instream vs Outstream: What's the Big Deal?
September 15, 2023
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Webinars

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Events
  • Identifying Target Audience
Unscripted Episode 1: Navigating the Future of Identity
September 28, 2023
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Events
Meet the Analyst: The 3 A's of Advertising with InMobi
September 25, 2023
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Events
  • Understanding Consumers | Identifying Target Audience | Engaging with Customers
Android Privacy Sandbox: How Marketers Can Prepare
May 03, 2023
Events
  • In-App Monetization
Putting SKAN 4.0 Into Practice
April 09, 2023
watch now
Events
  • Engaging with Customers | Acquiring New Users
Ramadan 2023 at a Glance
February 07, 2023
Events
  • Engaging with Customers
FastForward with InMobi, 2023
January 19, 2023
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