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InMobi Hack Day

Shringar Pangal
Senior Product Marketing Manager
5 min read
Posted on February 09, 2012

InMobi is dedicating 24 hours to creative genius and innovation. Its InMobi Hack Day across the globe, where all our folks will be wearing their œIdeas Hat and hacking their way to our wall of fame. Its Day 1 today and the floors are buzzing with excitement and energy accompanied by some loud Rock music. The rules are simple “ keep it relevant and keep it wild. After all single idefrom the human mind can build cities. An idecan transform the world and rewrite all the rules. So, keep the beer flowing and the keyboard typing. The hack day is going to culminate in the grand finale tomorrow with the demonstrations and the judging. While the teams are busy building cool stuff, the judges have their heads together to come up with equally innovative awards. If you see our CTO wearing an engineers name on his T-shirt for the next month, do not be alarmed. The engineer deserved it! Here is an example of the atmosphere at our Bangalore office today. Simple words of inspiration by Krishnan, InMobi Director of Engineering. Dear Dream Team, Hackers every where, the war cries are getting louder, the adrenaline pumping at dizzying levels, I say to you BRING IT ON!!! TEAM WE ARE AT WAR, ONE TO REDEEM, CONQUER & CAPTIVATE, UNLEASH UR IMAGINATION AT EPIC PROPORTION, I KNOW U WILL PREVAIL. THIS IS WHERE WE FIGHT THIS IS WHERE WE WIN Do not let the fog of war cloud your imagination, understand your competition, attack ruthlessly for today is good day to kill the competition. These are not times for long mail but I thought I will share the following; reading optional "Long years ago we made tryst with destiny, and now the time comes when we shall redeem our pledge, not wholly or in full measure, but very substantially. At the stroke of the midnight hour, when the world sleeps, Indiwill awake to life and freedom. moment comes, which comes but rarely in history, when we step out from the old to the new, when an age ends, and when the soul of nation, long suppressed, finds utterance. It is fitting that at this solemn moment, we take the pledge of dedication to the service of Indiand her people and to the still larger cause of humanity" - Nehru.

About the Author

An Engineer by degree, Shringar has worn multiple hats in engineering and marketing fields prior to her current role. One of the early employees at InMobi, she's watched the mobile advertising industry grow and has witnessed its evolution. She currently focuses on ad requirements and strategies for app developers and utilizes her deep understanding of the mobile advertising space to help developers with their user acquisition needs. She is an active blogger on Product Marketing skills as well as the exciting world of mobile apps and games

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