Cell-SDK names InMobi as advertising network of choice in global partnership

Published on April 01, 2012

LONDON, UK – 2nd April 2012:

Cell-SDK, the cross-platform experts which enable application developers to seamlessly create new apps, today announces InMobi, the world's largest independent mobile advertising network, as its global partner. Developers will now be able to monetise their applications across multiple platforms by inserting only three lines of code. Cell-SDK, developed by Spanish technology experts Syderis Technologies, is a cross-platform solution of interactive applications and games using C# and .NET for Android, iOS and Windows Phone. Developers using Cell-SDK can now monetise their apps by integrate advertising into their apps. Terence Eden, Developer Community Manager at InMobi comments: "It's increasingly difficult and expensive for developers to release on multiple platforms. With competing ecosystems the norm for the foreseeable future, it's imperative that apps and games are launched cross-platform simultaneously. Cell-SDK is a practical choice for developers. Using C# to write applications for Android, iOS, and Windows Phone is an innovative choice. We're also proud to sponsor the Cell-App Awards to reward the top 10 application developers who create a mobile application cross-platform with Cell-SDK." Daniel Vargas Pérez, Responsible Online Advertising at Syderis Technologies adds: "We were looking for an advertising network, which shared our philosophy of independence and had its finger on the pulse of the developer community. So, are thrilled to have InMobi as our advertising network of choice. The developer community continues to evolve and Cell-SDK knows that we need to make it easy for developers to make money - that's why integration of the InMobi platform was key." Cell-SDK has just launched its version 1.1, which has new features including camera sensor, localytics integration and status API. It also now gives developers the opportunity to manage multiple screes, in an isolated way to control application flow with its newly added Screen Manager function.

About InMobi

InMobi is the largest independent mobile advertising network. With offices on five continents InMobi provides advertisers, publishers and developers with a uniquely global solution for advertising. The network is growing and now delivers the unprecedented ability to reach 578 Million consumers, in over 165 countries, through more than 93.4 Billion mobile ad impressions monthly. The recent acquisition of Sprout, a leading HTML5 authoring platform for mobile rich media, helps expand the InMobi offering to creative agencies and brands. InMobi is venture-backed by investors including: SoftBank, Kleiner Perkins Caufield& Byers and Sherpalo Ventures. The company has offices in Bangalore, Johannesburg, London, Nairobi, New York, Paris, San Francisco, Seoul, Singapore and Tokyo. To learn more, please visit www.inmobi.com/research, follow us on Twitter @InMobi, or read our blog at www.inmobi.com/inmobiblog/.

About Syderis Technologies

Syderis Technologies was founded in 2009 and is headquartered in Seville, Spain. It consists of a young and skilled team specialised in the sector. Since its inception it has opted for the creation of innovative and pioneering projects. Syderis has always been close to the interactive world and multi-touch. With all the experience comes its latest project, Cell·SDK, a framework for the development of mobile applications and cross-platform games, which will help developers to make applications, while saving time, efforts and processes.

For further information, please contact:

Mital Goel PR Manager, Europe and Middle East at InMobi T: +44 (0) 207 492 7000 E: Mital.Goel@InMobi.com

Press Contact

For any media queries, please contact pr@inmobi.com.