Singapore, January 11, 2012 - InMobi, the world's largest independent mobile advertising network, today announced the appointment of Anita Swan as Regional Marketing Director, Asia Pacific. She will spear head the company's marketing strategy for the region alongside the global executive team. "We're very excited to head into 2012 with Anita at the helm of our marketing efforts in AsiaPacific. 2011 was a year of tremendous growth for us. Anita will help us further fuel the regional mobile ecosystem, given her extensive regional experience, marketing expertise, and advertising background" said Atul Satija, Vice-President and Managing Director of InMobi, Asia Pacific. Anita will be responsible for expanding InMobi's marketing efforts in South East Asia, China, Korea, Australia, New Zealand and India with the local marketing teams in these markets. She brings with her over nine years of experience in the telecommunications space in the Asia Pacificregion and a further seven years in the digital advertising space. "Asia Pacific is home to some of the fastest growing mobile market sand InMobi has done an exceptional job establishing its leadership in the region. I'm very excited to be part of an amazing team and to be brought into the fold as the company powers up for greater growth in Asia Pacific," Anita said. Anita was previously Head of Marketing, Asia Pacific at Alcatel-Lucent where she led a multicultural central marketing team across product, campaign functions, digital, and events. Prior to Alcatel-Lucent, Anita led the marketing efforts of various telecommunications providers around the Asia Pacific region including Vodafone, Digicel, Telstra and Telecom NZ.
InMobi is the world's largest independent mobile advertising network. With offices on five continents InMobi provides advertisers, publishers and developers with a uniquely global solution for advertising. The network is growing and now delivers the unprecedented ability to reach 485 Million consumers, in over 165 countries, through more than 93.4 Billion mobile ad impressions monthly. The recent acquisition of Sprout, a leading HTML5 authoring platform for mobile rich media, helps expand InMobi's offering to creative agencies and brands. InMobi was recently named "The Best Mobile Ad Network" at the 2011 MOBI Awards and was selected as a 2011 AlwaysOn Top 100 Mobile Company in Silicon Valley. InMobi is venture-backed by investors including: SoftBank, Kleiner Perkins Caufield & Byers and Sherpalo Ventures. The company has offices in Bangalore, Johannesburg, London, Nairobi, New York, Paris, San Francisco, Seoul, Singapore and Tokyo. To learn more, please visit www.inmobi.com/research, follow us on Twitter @InMobi, or read our blog at www.inmobi.com/inmobiblog/.
Rice Communications for InMobi Tel: +65 6221 8047 Devin Jeyathurai Email: devin.jeyathurai@ricecomms.com ShrutiSoni Email: shruti.soni@ricecomms.com
