InMobi to expand European operations and build upon 2009 success; Rob Jonas joins as Managing Director to lead European team

Published on January 19, 2010

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London, San Francisco, Bangalore, Singapore (13 January 2010): InMobi, the world’s leading independent mobile ad network with operations in 37 countries around the world with over 7.5 billion ad requests monthly, announced plans today to provide local European support to publishers, mobile developers, and advertisers under the leadership of Rob Jonas, former Google and Yahoo! executive. Since launching its Mobile Ad Network product in Europe in the summer of 2009, InMobi has experienced rapid growth and is now recieving 850 million mobile advertising requests monthly across all major European markets. To capitalise on this phenomenal success, Rob joins InMobi as Managing Director Europe, bringing with him deep experience in high-growth technology businesses that includes both start-ups and public companies across Europe, the US and Asia. On joining InMobi, Rob said “I was attracted to InMobi by the phenomenal talent and success of the existing team, combined with their desire to build a truly global business in the fastest growing digital sector of this new decade. Many factors are finally converging in Europe, which will result in significant growth in the use of mobile technology, with advertising being both a driver and beneficiary of this growth. I look forward to building the European team to the benefit of our publishers and advertisers in the region.” Rob joins InMobi from Google where he was a Director of Strategic Partnerships for Europe, Middle East and Africa, with responsibility for identifying, closing, and managing some of Google’s largest commercial relationships in the region. Before Google, he was at Yahoo! Europe, having joined through the acquisition of Overture Europe in October 2003. He was also a founding member of idealab! Europe, where he worked with multiple idealab! portfolio companies expanding into Europe. Over the last 13 years, he has worked in roles encompassing sales, strategy, product and business development, M&A and general management. At InMobi, Rob will be responsible for expanding the company’s business in Western and Eastern Europe. Naveen Tewari, CEO and Founder of InMobi, comments “By 2013, the global mobile adverrtising market is estimated to be worth $3.1bn (The Kelsey Group 6 Oct 2009) and since our launch in Europe only five months ago, InMobi’s growth has surpassed expectations with the UK now one of our top five countries. To sustain and capitalise on this growth, we recognise the need for local presence. With his extensive experience, Rob is the right fit to further build the business in Europe and provide our advertisers and partners with the insights and support of a local team. Equally important, our ability to attract and hire a seasoned executive like Rob Jonas is a testament to the strength of our business. We are fortunate to have Rob on board and appreciate the early support provided by our European partners that enabled this exciting hire for InMobi.”

About InMobi

InMobi is the world’s leading independent mobile ad network with offices in London, San Francisco, Bangalore, Mumbai and Singapore. Since its inception in 2007, InMobi has expanded to help advertisers, mobile developers and publishers in 37 countries around the world. With an ad-network reaching over 125 countries and over 7.5 billion ad requests a month, InMobi achieved early profitablity in the highly competitive, high growth mobile advertising sector. InMobi delivers superior results to its partners through its intelligent mobile web advertising solutions. The advanced technology enables advertisers to discover their target audience on mobile internet sites in a measurable manner. Publishers can leverage the capability to serve contextual ads to the users of their sites, thereby increasing the value of their mobile property. InMobi’s vast global network reach in collaboration with the precision of the mobile medium provides the optimal platform for advertisers and publishers of mobile internet sites. InMobi’s mission is to provide the business model and technology that will help in the development of the mobile internet ecosystem as a whole. To learn more, visit http://www.inmobi.com

Press Contact

For any media queries, please contact Sharon Menezes at sharon.menezes@inmobi.com, or call on (+91) 9632664401