- InMobi, the world's largest independent mobile ad network, today released its Mobile Insights Report – Singapore Market, covering the period July to September 2011. Based on InMobi network data, the report reveals that the Singapore mobile ad market grew by 30% to over 469million ad impressions in Q3 2011. The Android platform saw a significant increase of 4.9 share points in ad impressions over Q2 2011, now serving 30.9% of all impressions in the country.
Comments Atul Satija, Vice President and Managing Director – Asia Pacific at InMobi: “The Singaporean market has always been an early adopter of the most cutting edge technology. With a country population of 5 million, the over 469 million impressions served by InMobi in Q3 are a testament to the country’s mobile potential. High quality device penetration combined with a tech-savvy consumer base makes Singapore a hotbed for mobile innovation.”
OS | Impressions | % Share | Point Change |
iPhone OS | 206,191,713 | 43.9% | -8.1 |
Android | 145,170,927 | 30.9% | +4.9 |
RIM OS | 40,963,062 | 8.7% | +2.0 |
Symbian OS | 34,486,138 | 7.3% | +0.4 |
Nokia OS | 17,882,183 | 3.8% | +0.7 |
Others | 24,655,926 | 5.3% | +0.1 |
You can download the latest InMobi Mobile Insights Report here: www.InMobi.com/research.
InMobi is the world’s largest independent mobile advertising network. With offices on five continents InMobi provides advertisers, publishers and developers with a uniquely global solution for advertising. The network is growing and now delivers the unprecedented ability to reach 340 Million consumers, in over 165 countries, through more than 60.2 Billion mobile ad impressions monthly. The recent acquisition of Sprout, a leading HTML5 authoring platform for mobile rich media, helps expand InMobi’s offering to creative agencies and brands. InMobi was recently named “The Best Mobile Ad Network” at the 2011 MOBI Awards and was selected as a 2011 AlwaysOn Top 100 Mobile Company in Silicon Valley. InMobi is venture-backed by investors including: SoftBank, Kleiner Perkins Caufield& Byers and Sherpalo Ventures. The company has offices in Bangalore, Johannesburg, London, Nairobi, New York, Paris, San Francisco, Seoul, Singapore and Tokyo. To learn more, please visit www.inmobi.com/research, follow us on Twitter @InMobi, or read our blog at www.inmobi.com/inmobiblog/.
Rice Communications for InMobi Tel: +65 6221 8047 Shruti Soni Email: shruti.soni@ricecomms.com John Tan Email: john.tan@ricecomms.com