2014: Moving Mobile to the Center
Presented by Stephanie Sarofian, Executive Director, Brand and Agency Partnerships
Monday December 09, 2013 at 2:00 pm EST
Get ready for 2014! Learn from our guest Forrester analyst Jennifer Wise how marketers are preparing to engage a more mature mobile consumer. Jennifer will present Forrester’s view on the future of mobile advertising and discuss the challenges surrounding creative and ROI. Stephanie will leverage her 18 years in interactive advertising with insights into how mobile impacts every stage of consumer engagement.