Winning Strategies for Going Global

Presented by Team InMobi
Tuesday March 22, 2016 at 2:30 PM to 3:30 PM IST

Building a globally successful app business from India is not simple. Few organizations have been able to achieve success at scale. The challenges range from understanding global audiences, user acquisition tactics and localizing app content to suit global palates. What do app developers and mobile marketers need to keep in mind while building their global expansion plans?

Join this webinar to:

  • Get an overview of the decision-making framework around organic versus inorganic growth
  • Learn about growth hacking strategies for organic growth
  • Understand key considerations while building an App Strategy outside India
  • Learn about factors which influence the web versus app strategy while expanding globally

In case you cannot join the session, do sign-up and we will send you a recording of the webinar.

Presenters:

Pramod Rao: SVP Growth at Zomato. Pramod joined Zomato way back in 2010 and is currently the SVP Growth, responsible for international expansion and growth at the company. Pramod has been part of Zomato’s growth from the early days and has worked on Social Media, Marketing and Growth strategies for the company. Pramod started his career as a Consultant with Bain & Company and has an engineering degree from IIT Kharagpur.


Supriya Goswami: Head of Marketing, India and SE Asia at InMobi. In her current role she is responsible for managing the InMobi Brand, leveraging different channels such as Public Relations, Marketing Communication, Corporate Marketing and Events, for India and SE Asia. Supriya has an undergraduate degree from Lady Shriram College for Women, an MBA from Insead and a Masters in Human Resources from Tata Institute of Social Sciences.

Save Your Seat