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19

April

Top 5 Reasons to Attend MAU 2018

Mobile Apps Unlocked, Grow.co’s premier conference for all things mobile marketing, is right around the corner, and we couldn’t be more excited. This year’s MAU will take place at the glamorous MGM Grand in Las Vegas on April 25 and 2...

Posted on April 19, 2018
By Team InMobi

11

April

The InMobi - Airtel TV exclusive partnership

We, at InMobi are thrilled to announce an exciting new partnership with Airtel TV! InMobi’s exclusive partnership with Airtel TV brings premium OTT audiences to Indian brands during cricket season and beyond. With 350+ TV channels, 10000...

Posted on April 11, 2018
By Team InMobi

22

March

InMobi InDecode Bengaluru 2018 - Maximising ROI on Mobile

InMobi regularly hosts, participates in and contributes to a series of events, meetups, webinars, sharing best practices with partners and thought leaders, across the globe. In this edition of the InMobi Event Diary, we are looking at the h...

Posted on March 22, 2018
By Rajesh Pantina, Marketing Lead, Performance Solutions

22

March

Event Diary - WPP Stream 2018

InMobi regularly participates in and contributes to a series of events, meetups, webinars, sharing best practices with partners and thought leaders, across the globe. In this edition of the InMobi Event Diary, we are looking at the highligh...

Posted on March 22, 2018
By Sreeshna Sreekishan and Aswini Bommakanti

08

March

Event Diary - Ashton Media Programmatic Summit 2018

InMobi recently participated in the Ashton Media Programmatic Summit, where we were the proud sponsors of the post-event networking drinks. Additionally, Jayesh Easwaramony - SVP & MD - Asia Pacific, Middle East and Africa participated in p...

Posted on March 08, 2018
By Team InMobi

19

February

Being Mobile-best in a Mobile-first India

InMobi regularly hosts, participates in and contributes to a series of events, meetups, webinars, sharing best practices with partners and thought leaders, across the globe. In this edition of the InMobi Event Diary, we are looking at the...

Posted on February 19, 2018
By Rajesh Pantina, Marketing Lead, Performance Solutions

07

February

Event Diary - Unilever Content Day: Thailand

Late in January, Unilever Thailand and Mindshare invited all their partners in the country to participate in one of their flagship events- Unilever Content Day. The aim of the event was to get Unilever partners to showcase their latest inno...

Posted on February 07, 2018
By Aswini Bommakanti, Marketing Manager, Brand & Programmatic solutions - APAC

01

February

InMobi Exchange Supports Google Active View Across In-App VA...

Today, InMobi announced its support for Active View, Google’s viewability verification product. The integration with Google means that buyers can buy in-app VAST mobile video inventory on InMobi Exchange that supports Active View viewabil...

Posted on February 01, 2018
By Team InMobi

01

February

Webinar - The Ultimate Survival Kit for Mobile Marketers in ...

Starting off the year on a high note, InMobi recently conducted a webinar in association with the Mobile Marketing Association (MMA). With digital spending having officially surpassed TV spend, the stage is set for 2018 to be the biggest ye...

Posted on February 01, 2018
By Aswini Bommakanti, Marketing Manager, Brand & Programmatic solutions - APAC

24

January

Event Diary - Casual Connect USA 2018

InMobi regularly participates in and contributes to a series of events, meetups, webinars, sharing best practices with partners and thought leaders, across the globe. In this edition of the InMobi Event Diary, we are looking at the highli...

Posted on January 24, 2018
By JR Cordray, Marketing Manager, North America

17

January

The Duopoly Dominance - Are Marketers Getting Enough?

If you’re a marketer, chances are, it’s been a while since you thought of yourself as a ‘consumer’. It’s time to put that hat on! As a consumer, would you like to have only two options when making high-involvement decisions such a...

Posted on January 17, 2018
By Jayesh Easwaramony, VP & GM - Asia Pacific, Middle East & Africa

10

January

What blockchain will do to advertising in an increasingly de...

A look at how blockchain could be used to address challenges faced in different types of transactions in digital advertising.The poster child of blockchain is Bitcoin which, as we have seen, has grabbed headlines across the globe. The Winkl...

Posted on January 10, 2018
By Rajiv Bhat, Senior Vice President Data Sciences and Marketplace

08

January

Mastering Mobile Creative: Unraveling the secret behind awar...

As the new year begins, marketers are not only reviewing the effectiveness of the campaigns they created in the past year, they are also building their strategies for 2018. With mobile accounting for the second largest spend across ad chan...

Posted on January 08, 2018
By Sreeshna Sreekishan , Marketing Associate

03

January

Event Diary - Harbolnas 2017: Enabling mobile commerce in In...

InMobi regularly hosts, participates in and contributes to a series of events, meetups, webinars, sharing best practices with partners and thought leaders, across the globe. In this edition of the InMobi Event Diary, we are looking at our r...

Posted on January 03, 2018
By Rajesh Pantina and Sreeshna Sreekishan

02

January

Five Trends That Will Shape Mobile Adtech in 2018

Over the years, some ad tech trends have undergone full evolution, whereas others have only iteratively grown. Nevertheless, each trend has been instrumental in pushing advertising, including mobile advertising, a bit further into the futur...

Posted on January 02, 2018
By Team InMobi

27

December

InMobi's Plan to Continue the Fight Against Fraud in 2018 an...

As mobile technology evolves to create value for advertisers with advanced targeting capabilities, high customization and precise measurement, the mobile ecosystem continues to be threatened by an ever-expanding and evolving web of ad fraud...

Posted on December 27, 2017
By Piyush Shah, Chief Product Officer

15

December

Event Diary - Data Hack Summit 2017: The Need to Rethink Dee...

InMobi regularly hosts, participates in and contributes to a series of events, meet-ups, webinars, sharing best practices with partners and thought leaders, across the globe. In this edition of the InMobi Event Diary, we are looking at the...

Posted on December 15, 2017
By Avinash Patchava and Rajesh Pantina

13

December

Event Diary - 8 Essential Tips for Implementing Machine Lear...

InMobi regularly hosts, participates in and contributes to a series of events, meet-ups, webinars, sharing best practices with partners and thought leaders, across the globe. In this edition of the InMobi Event Diary, we are looking at our ...

Posted on December 13, 2017
By Avinash Patchava and Rajesh Pantina

13

December

Event Diary - GE TechNEXT 2017: Delivering a Digital Transfo...

InMobi regularly hosts, participates in and contributes to a series of events, meetups, webinars, sharing best practices with partners and thought leaders, across the globe. In this edition of the InMobi Event Diary, we are looking at the ...

Posted on December 13, 2017
By Avinash Patchava and Rajesh Pantina

05

December

Event Diary: InMobi InDecode - Decoding Mobile Fraud Jakarta...

InMobi regularly hosts, participates in and contributes to a series of events, meetups, webinars, sharing best practices with partners and thought leaders, across the globe. In this edition of the InMobi Event Diary, we are looking at the h...

Posted on December 05, 2017
By Rajesh Pantina, Marketing Lead, Performance Solutions

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