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11

October

When FastFilmz met InMobi: The exciting video partnership st...

InMobi, a global mobile advertising platform, and FastFilmz, India’s first regional movie video app, have come together for an exclusive ad monetization partnership. FastFilmz, India’s first regional movie video app, enables advertisers...

Posted on October 11, 2017
By Team InMobi

12

October

Do You Know The Truth About Your App Users

An app install seldom translates into a user, let alone a highly engaged one.Since the advent of smartphones and apps, app marketers have been consistently chasing app installs. This made sense when apps did not have any users and acquiring...

Posted on October 12, 2017
By Pooja Kalloor

11

October

InMobi's mobile network reaches 162 million unique users in ...

InMobi, a global mobile advertising platform, has crossed 150 million monthly active users (MAUs) in 2017, making it the largest independent mobile app network in India. Also, InMobi’s premium mobile network now reaches 162 million unique...

Posted on October 11, 2017
By Team InMobi

06

October

The State of App Performance Marketing 2017: Part 2 – Use...

In continuation to our previous post, this post will focus on the results of the survey. While last time, we discussed what the marketers think about themselves, their teams, and the key issue in marketing and in-app advertising; this time ...

Posted on October 06, 2017
By Shamala DN